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Author Topic: Adio possibly done ?  (Read 9880 times)
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rgrg215
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« on: April 02, 2008, 11:58:22 AM »

wow this is a whopper of news

on monday about 20 people got the pink slip over at adio. heard it was everyone from the receptionist to warehouse to sales - even the team manager and marketing people !

from what i got is that adio was acquired by the people who own coleman and mr coffee months ago. they came in and cancelled the planet earth brand. the snow side went to k2 and the k2 snow reps. the streetwear side was dropped and the entire planet earth staff was dropped along with other various workers there.

word is that tony and bam were up on there contracts and did not renew them.

with adio only left - no more planet earth or holden they were looking to restructure and do adio only. fast forward a few months and no new changes (from what ive seen and heard).  abut 20 people or so got the pink slip.  designers, sales, warehouse they even cut the receptionist, the team manager and marketing dept also !

with no team manager or marketing dept how do they expect to make it ?

no word on current team riders but best guess is that they are under contract and have to ride it out.
and they still have the shaun white so best guess would be a target collection to go along with his target clothing collection.  would make sense with the direction they seem to be going because you dont need an entire staff to do a target collection with one guy?

one good thing i did hear is that the employees that were let go did get severance pay.
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BEAT KIDS
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« Reply #1 on: April 02, 2008, 12:08:13 PM »

This is all true. They also fired Jason Hernandez, so looks like the Adio video has been cancelled.
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MexicanSpaniard
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« Reply #2 on: April 02, 2008, 12:09:54 PM »

You could have just added this to one of the other audio threads that are already going.
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underachiever
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« Reply #3 on: April 02, 2008, 12:12:37 PM »

if adio would change their name/logo, go to a new distribution, and keep the majority of their team (with a few exceptions of course) , i'd be stoked. similar to the 88-vox transition
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rgrg215
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« Reply #4 on: April 02, 2008, 12:30:26 PM »

This is all true. They also fired Jason Hernandez, so looks like the Adio video has been cancelled.

would of been good to see one last vid from that crew.  schultz,torres,nesser,troy,bobs,dompierre,wray,brezenski,roberts,anderson!

dam. 
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alienlurkshop
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« Reply #5 on: April 02, 2008, 04:54:25 PM »

im happy. now i dont have to see al those sick dudes riding lame ass shoes.
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cahl
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« Reply #6 on: April 02, 2008, 04:59:34 PM »

kenny anderson=lakai
chris troy and shultz=globe
dompierre=vans

just a few of my predictions if this whole adio thing is real
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wake and bacon
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« Reply #7 on: April 02, 2008, 05:29:01 PM »

the only adio shoe i ever bought was the kenny anderson v1

and that was an ill shoe

kenny going to lakai would be so nice

domp. would definitely go to vans i would think

interesting...
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skaterdavid
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« Reply #8 on: April 02, 2008, 05:33:13 PM »

kenny going to lakai would be so nice

Yeah that's what i was thinking.
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buffalo hunter
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« Reply #9 on: April 02, 2008, 05:38:59 PM »

Kenny back to Converse
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qwertypoiuy
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« Reply #10 on: April 02, 2008, 05:41:54 PM »

I was looking forward to new Montoya footy.
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Open Bar
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« Reply #11 on: April 02, 2008, 05:43:57 PM »

Kenny back to Converse

read my mind..
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rocklobster
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« Reply #12 on: April 02, 2008, 07:27:53 PM »

chris troy and shultz=globe

fuck no....  chris troy on vox sounds better....
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Raw!!!
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« Reply #13 on: April 02, 2008, 07:59:29 PM »

Hopefully all the Jason Hernandez footage still comes out in Transworld videos or board sponsor videos.
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kilgore.
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« Reply #14 on: April 02, 2008, 08:00:44 PM »

with adio gone, the midwest and the south are fucked.
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I SUCK!
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« Reply #15 on: April 02, 2008, 11:00:56 PM »

Never say die!
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« Reply #16 on: April 03, 2008, 04:17:06 AM »

if adio would change their name/logo, go to a new distribution, and keep the majority of their team (with a few exceptions of course) , i'd be stoked. similar to the 88-vox transition
If adio has some problems already putting up a new image and name would probably be to expensive.
I honestly think Vox is a cool brand but dont think they'll live to see 2010.

Adio make fine skateshoes, strong, good price hope they stay in business, never had any complaints about selling adio's.
they are not always the most fashionable shoes, but they work...
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ahlee
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« Reply #17 on: April 03, 2008, 04:21:03 AM »

Never say die!

skate or die?
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neko
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« Reply #18 on: April 03, 2008, 05:04:45 AM »

If adio has some problems already putting up a new image and name would probably be to expensive.
I honestly think Vox is a cool brand but dont think they'll live to see 2010.

true true...how long can you get by just ripping off every Vans design ever?

i've never liked Adio as a brand, or any of their products, but they do seem to fill a certain niche well and i see a decent amount of people wearing their shit.  it'd be kinda shitty if they went under just so K2 can "focus on their core business", or whatever the bullshit reason is they'll give.
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Lumpy Oatmeal
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« Reply #19 on: April 03, 2008, 05:52:24 AM »

nothing last forever and we both know hearts can change
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« Reply #20 on: April 03, 2008, 06:42:53 AM »


that's what I meant
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incustody
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« Reply #21 on: April 03, 2008, 07:11:29 AM »

What a shame for jason leaving transworld to do the adio video and then everything gets shut down.  Hopefully transworld will take him back since they went completely down hill since he left.  Im sure he wont have a hard time finding work considering he IS the best skateboard filmer on the scene.
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5inchDick
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« Reply #22 on: April 03, 2008, 08:35:48 AM »

ANDERSON & ROBBERTS & BREZENSKI ON LAKAI + BONUS EDITION LAKAI FOOTY WITH THEM AND HOPEFULLY THEY TAKE OUT THA PAPPALARDO PART
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rgrg215
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« Reply #23 on: April 03, 2008, 10:08:18 AM »

ANDERSON & ROBBERTS & BREZENSKI ON LAKAI + BONUS EDITION LAKAI FOOTY WITH THEM AND HOPEFULLY THEY TAKE OUT THA PAPPALARDO PART

wow!   those three alone could put out a sick video !

i hope jason still drops the video or footy somewhere.   i have no problem watching a lakai video with those dudes wearing adio...im sure they can figure out a way to market it. if anyone can its those guys !!
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« Reply #24 on: April 03, 2008, 10:40:41 AM »

I wouldn't mind seeing Kenny laced up in some Vans.
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biggums mcgee
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« Reply #25 on: April 03, 2008, 11:00:58 AM »

I too bought the kenny shoe, wore em for a week and sold them for 65$ to someone who wore them for probably 10 months.

this whole thing seems ludicris, didn't adio just release shoes for ernie and nick?
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Lance
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« Reply #26 on: April 03, 2008, 11:02:22 AM »

im happy. now i dont have to see al those sick dudes riding lame ass shoes.
i feel the same...
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HcAz
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« Reply #27 on: April 03, 2008, 11:38:38 AM »

Awesome, hope Joey goes to something good, Roberts prolly will goto DVS.
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gub!!
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« Reply #28 on: April 03, 2008, 12:16:25 PM »

chuuuch
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MexicanSpaniard
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« Reply #29 on: April 03, 2008, 12:18:35 PM »

I feel bad for some of those doods as I don't believe most will ever find another shoe sponsor.
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