things you are stoked on

[Mouth]

I just won one of these...

Nice one man! I'm in my second semester of advertising right now. What campaign was it for?

http://www.clioawards.com/catalog/2012/design/entry.cfm?entryid=201200291&award=50&from=1&to=500&order=0&direction=1

Wow, awesome concept and it looks that it turned out great.
Congrats!

Hope you don't mind me asking some nerdery:
Does the final commercial product change much from the design?
Who has more creative input in the development, the art directors from the agency or that Ellie See - i believe she is credited as not in-house designer?
And what is your position at the agency?

Feel free to ignore me if I'm being too nosey.

Thanks guys. I appreciate it.

To answer your questions, this project went through a various forms before it ended up the way it is. While we thought of creating tea bags early on, we felt it was going to be impossible to execute. And we considered large format versions that would hang above the product in the isles of supermarkets. These would have featured more complex scenarios etc. However, when we took to the idea to Farrokh and Henry, they felt that we had to make it work with tea bags if the idea was to achieve it's full potential.

So we brought in more people from various departments to help shift it in the right direction. This included Ellie, a very talented designer that has done a lot of work for Nike. She tends to do a lot of specialist design work throughout the agency and she was intimately involved with designing the box and finalising some of the teabag designs that were originally developed by Chee Wee (Head of Art), Faris (Associate CD), myself (CD) and the top brass.

That said, Chee Wee probably had the most input design-wise, with Ellie and Pauline helping from more of a craft perspective. Henry (ECD) is art-based, so he had the ultimate say on all the designs. But a lot of people were involved doing all sorts of troubleshooting and selling to get the damn thing through the system in time and on budget etc. Especially Pauline, who tracked down the supplier and convinced them to help.

The main issue that we faced with the designs was that many of the more lateral or interesting thoughts that we had for the teabags were impossible to actually produce. And we tried. So we had no choice but to opt for very simple and perhaps less interesting designs. Although looking back on it, that may have stopped us from hurting the idea by cracking gags that were off brand.

And that's about it.

Sorry for descending into work-speak...

[Jesus-Condom]

Matrix cat

whats your sig from, dude?

Thats from the beginning of the movie blade runner.

[lamfordie]

Going to the midnight showing of The Avengers

[frisco]

Matrix cat

whats your sig from, dude?

Blade Runner

BLADE RUNNER interview	Small | Large

[cancelled]

Matrix cat

whats your sig from, dude?

Blade Runner

BLADE RUNNER interview

oh yeah, thats right.


im stoked on that.

[escapistfool]

Finally get to skate again. Damn this new setup feels real nice.

[Cosme]

Thanks guys. I appreciate it.

To answer your questions, this project went through a various forms before it ended up the way it is. While we thought of creating tea bags early on, we felt it was going to be impossible to execute. And we considered large format versions that would hang above the product in the isles of supermarkets. These would have featured more complex scenarios etc. However, when we took to the idea to Farrokh and Henry, they felt that we had to make it work with tea bags if the idea was to achieve it's full potential.

So we brought in more people from various departments to help shift it in the right direction. This included Ellie, a very talented designer that has done a lot of work for Nike. She tends to do a lot of specialist design work throughout the agency and she was intimately involved with designing the box and finalising some of the teabag designs that were originally developed by Chee Wee (Head of Art), Faris (Associate CD), myself (CD) and the top brass.

That said, Chee Wee probably had the most input design-wise, with Ellie and Pauline helping from more of a craft perspective. Henry (ECD) is art-based, so he had the ultimate say on all the designs. But a lot of people were involved doing all sorts of troubleshooting and selling to get the damn thing through the system in time and on budget etc. Especially Pauline, who tracked down the supplier and convinced them to help.

The main issue that we faced with the designs was that many of the more lateral or interesting thoughts that we had for the teabags were impossible to actually produce. And we tried. So we had no choice but to opt for very simple and perhaps less interesting designs. Although looking back on it, that may have stopped us from hurting the idea by cracking gags that were off brand.

And that's about it.

Sorry for descending into work-speak...

Thank you very much Mouth and congrats again!!!

[L33Tg33k]

So I was watching some old cartoon show intros and they were getting me to dangerously high levels of stoke. I am glad I came up in the time that I did.

Men.in.Black.The.Series.intro	Small | Large

Batman Beyond Intro

[thepman]

had the sickest skate in the city tonight, took some nice photos, explored new spots, just skated the streets. then got the train home and skated the 6 miles to my house from the station, one of the funnest cruises especially at night.

[tom]

best birthday present yet. one of my friends at the shop got dill to sign this for me today. i'm hyped

[BraveUlysses]

Been trying to not be as nice as I usually am lately. So far I've hung up on a telemarketer and slapped somebody that was pissing me off. Both felt satisfying.

[raunchyrick]

I am stoked on landing on a front blunt kickflip to fakie today... I landed on it then fell off, which is the closest ive gotten ever. I should have gotten it but after awhile I totally forgot how to just sit on the front blunt.. but that was definately a highlight... and I learned how to skate jersey barriers

[jack burton]

Went to the Van Gogh exhibit in Philly tonight.

[escapistfool]

I landed a bigspin off some  8 stair yesterday. I was pretty stokedddd.

[BraveUlysses]

Finally getting comfortable on my board after not skating a while because of my injury. I relearned front board pop outs a.k.a. the funnest trick my feet have ever witnessed.

[ivegotlevitation]

set up a new board and re learned frontside half cab heelflips and impossibles.

[skate_bored]

i broke my big toe last week, third time in the past ten or so years. it sucks but its given me a drive to skate more than ive had in a while so i cant wait to skate again in a few weeks. also stoked that its cinco de mayo so even though im off work and cant skate i have a perfectly good excuse to be on my third beer.

[cringe.]

 

[escapistfool]

I called Tyler the Creator a faggot, and he gave me a high five.

[happenstance]

Ian Preut star montage

It is pretty rad that if you skate a unique obstacle for long enough you can create tricks that are not really possible anywhere else. He does some crazy stuff in here.

[ATYPICALSLAPPOSTER]

skateboarding

[Dutch]

jumped out of plane yesterday, fucking sick!!!

[floop]

http://www.godvine.com/Man-Barely-Able-to-Stand-on-his-Own-Does-the-Unthinkable-Amazing-1476.html

[Da Jitterbug]

Da Jitterbug got a 28 on his ACT.  Shout out to the indian girl that sat to the right of me and shout out to the asian girl in front of me

[sleepypancakes]

Da Jitterbug got a 28 on his ACT.  Shout out to the indian girl that sat to the right of me and shout out to the asian girl in front of me

I remember taking that shit in high school. I took it 3 times and got like a 29 or something. I think I got like a 19, 24, 29 or something.
Congrats

And, stoked on not having anything to be not stoked on.

[Da Jitterbug]

thanks sleepypancakes

[Rockin Robbin]

jumped out of plane yesterday, fucking sick!!!

Nice one! I've only done it once and have been wanting to go a second time ever since. How high did you jump from?

[HATE!]

Italy has been as rad as ever. Was in Rome for 3 days, the amazing Cinque Terre for 3 (we ate dinner on a cliff overlooking Mediterranean) and now we are in Venice for 2 and then back to Rome for a few more. We got drunk and played tag through the Venetian streets, which are a maze and didn't get lost. We used HATE! stickers to mark our way.

[Hercules Rockefeller]

aaah, i wanna go to Cinque Terre again, its amazing.

i may go to venice this year again too, i?ll try to find some HATE! there.

[steenz]

zan wit dat strong