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Skateboarding => USELESS WOODEN TOY BANTER => Topic started by: Putaslocas on June 26, 2018, 11:21:03 AM

Title: Nico hiraga lakai colorway
Post by: Putaslocas on June 26, 2018, 11:21:03 AM
https://www.instagram.com/p/BkbjtXln7mZ/?utm_source=ig_share_sheet&igshid=7mm41uh9r8ar

How are they giving this kid another colorway when hes been injured for over 6 months? Its incredible to me that they would use an am who hasnt put out any footy in the last 6 months for marketing purposes. Do the kids even give a shit? Lakai must be THAT desperate. At that point might as well give yonnie cruz a pro model. Not knocking Nico as a skater but its odd that an Am who hasnt received much coverage even before injury is being used to sell shoes.
Title: Re: Nico hiraga lakai colorway
Post by: feedmeseymour on June 26, 2018, 11:23:45 AM
never heard of this kid, but his inability to properly wear overalls bothers me to no end.
Title: Re: Nico hiraga lakai colorway
Post by: sfa on June 26, 2018, 11:40:20 AM
Instagram
Title: Re: Nico hiraga lakai colorway
Post by: cloudy on June 26, 2018, 11:47:03 AM
to me this is no worse than girl still cranking out ck decks despite him openly skating dlx boards and doing nothing to promote the brand on his social. ck has had at least one, and a lot of the times even two, shapes in each of the recent series. at least this kid seems stoked on the brand that's backing him. crail (and ok lakai is not technically crail, but it's still mc and rick) has a solid history of supporting dudes through injuries (mikemo, eldy, etc). at the end of the day, it's just a colorway. they gotta throw their young guys a bone one way or another to keep them from bouncing while they wait out the endless process that is the road to official pro (see the griffin gass royal capsule). plus, these shoes are already better than those motorhead joints.
Title: Re: Nico hiraga lakai colorway
Post by: FS-OverKOOK on June 26, 2018, 11:56:37 AM
kids are more into looking like a skater than actually skating. shit looks cool until they realize how hard it is to get somewhat proficient. skaters want to look like pop stars and pop stars want to look like skaters. This is Altamont Cap's(lakai) attempt to stay relevant. This kid is all about "the look"...I'm sure his sex change is long and strong and his hippie jump is unparalleled but I would hope they could find someone with a bit more substance.(*steps down from soap box while avoiding eye contact w/clouds)
Title: Re: Nico hiraga lakai colorway
Post by: brucewillis on June 26, 2018, 12:04:07 PM
god those overalls look seriously bad
Title: Re: Nico hiraga lakai colorway
Post by: bo golden on June 26, 2018, 12:07:06 PM
patiently waiting for Tony's shoe.
Title: Re: Nico hiraga lakai colorway
Post by: MexicanSpaniard on June 26, 2018, 12:07:15 PM
I can't and don't want to watch that
Title: Re: Nico hiraga lakai colorway
Post by: schralp pal on June 26, 2018, 12:23:44 PM
Wasn’t this kid’s first colorway the reason Jon sciano bounced after the flare
Title: Re: Nico hiraga lakai colorway
Post by: reptar_bar on June 26, 2018, 12:26:20 PM
omg that was the sneakiest of peaks ~
Title: Re: Nico hiraga lakai colorway
Post by: Putaslocas on June 26, 2018, 12:28:57 PM
to me this is no worse than girl still cranking out ck decks despite him openly skating dlx boards and doing nothing to promote the brand on his social. ck has had at least one, and a lot of the times even two, shapes in each of the recent series. at least this kid seems stoked on the brand that's backing him. crail (and ok lakai is not technically crail, but it's still mc and rick) has a solid history of supporting dudes through injuries (mikemo, eldy, etc). at the end of the day, it's just a colorway. they gotta throw their young guys a bone one way or another to keep them from bouncing while they wait out the endless process that is the road to official pro (see the griffin gass royal capsule). plus, these shoes are already better than those motorhead joints.

I totally agree that they were always good at backing dudes through injury, which i think is legit because youre always assuming those dudes are gonna bounce back harder than before (especially the young and straight edge kids like nico). Whole thing is that out of all the ams they have i would think they have a few others to choose from whose name they can put on for a colorway to sell more shoes. Id buy a manchild colorway anyday over a nico colorway. I assume the whole purpose of giving an am a colorway is that hopefully that dudes name associated with that color will sell product. So for me i just dont see why they would give this kid a second one when theres plenty of other dudes actually skating their ass off
Title: Re: Nico hiraga lakai colorway
Post by: Putaslocas on June 26, 2018, 12:39:03 PM
Wasn’t this kid’s first colorway the reason Jon sciano bounced after the flare

Never heard that before, would be interested to know more. I thought sciano quit and then nico got a colorway?
Title: Re: Nico hiraga lakai colorway
Post by: euro tm on June 26, 2018, 01:03:14 PM
this kids dad is tyler the creators manager or something along those lines. just let that sink in and it'll explain why he's in this position.
Title: Re: Nico hiraga lakai colorway
Post by: cloudy on June 26, 2018, 01:06:00 PM
Expand Quote
to me this is no worse than girl still cranking out ck decks despite him openly skating dlx boards and doing nothing to promote the brand on his social. ck has had at least one, and a lot of the times even two, shapes in each of the recent series. at least this kid seems stoked on the brand that's backing him. crail (and ok lakai is not technically crail, but it's still mc and rick) has a solid history of supporting dudes through injuries (mikemo, eldy, etc). at the end of the day, it's just a colorway. they gotta throw their young guys a bone one way or another to keep them from bouncing while they wait out the endless process that is the road to official pro (see the griffin gass royal capsule). plus, these shoes are already better than those motorhead joints.
[close]

I totally agree that they were always good at backing dudes through injury, which i think is legit because youre always assuming those dudes are gonna bounce back harder than before (especially the young and straight edge kids like nico). Whole thing is that out of all the ams they have i would think they have a few others to choose from whose name they can put on for a colorway to sell more shoes. Id buy a manchild colorway anyday over a nico colorway. I assume the whole purpose of giving an am a colorway is that hopefully that dudes name associated with that color will sell product. So for me i just dont see why they would give this kid a second one when theres plenty of other dudes actually skating their ass off

i would think the same thing, but i'm starting to get the impression that carroll (been in a lot of instagram posts with him lately) (and the brand in general) likes keeping this kid around because he's in touch/has connections with trendy shit/fashion/design (like his ties with mikey at illegal civ). also i could see manchild, simon, etc. not being all that interested in designing a colorway and being more focused on stacking clips for the new girl project that i'm guessing, if successful, will turn them pro. by giving him this colorway i could see them wanting to groom him to fill the void on the lakai design team that scott johnston left when he bounced for adidas (someone who didn't always put out a ton of footage but was always a stylish guy that was in tune with design). plus, when they interviewed him on the nine club at the flare premiere he said that smyth had been hooking him up with lakais since he was 14. so it seems like his loyalty is paying off.
Title: Re: Nico hiraga lakai colorway
Post by: puff daddy on June 26, 2018, 01:08:14 PM
this kids dad is tyler the creators manager or something along those lines. just let that sink in and it'll explain why he's in this position.
definitely not true

this kid sucks tho ive never seen a clip from him that was any good i forgot he was even on lakai
Title: Re: Nico hiraga lakai colorway
Post by: IHOP on June 26, 2018, 01:25:07 PM
trying to grasp at that Illegal Civ market
Title: Re: Nico hiraga lakai colorway
Post by: ajones on June 26, 2018, 04:43:09 PM
patiently waiting for Tony's shoe.


I am also excited for this. Can’t figure out why.
Title: Re: Nico hiraga lakai colorway
Post by: h00man on June 26, 2018, 04:50:54 PM
He's marketable that's why...Kids love him. Nowdays its also about being popular in Instagram, not only the amount of footage he puts out.

Don't get me wrong, this doesn't make me want that shoe.
Title: Re: Nico hiraga lakai colorway
Post by: chipped tail on June 26, 2018, 05:07:31 PM
Expand Quote
Wasn’t this kid’s first colorway the reason Jon sciano bounced after the flare
[close]

Never heard that before, would be interested to know more. I thought sciano quit and then nico got a colorway?
Why would he bounce over a color way and then ride for vans where they make old skools with flames and sparkles.
Title: Re: Nico hiraga lakai colorway
Post by: MC3 on June 26, 2018, 05:45:21 PM
I like Nico enough but this is Lakai trying to do what Adidas is doing with Nakel
Title: Re: Nico hiraga lakai colorway
Post by: Big Skatefase on June 26, 2018, 05:53:23 PM
of course lakai is desperate, but then again they are in the business of selling shoes and he's an instagram celebrity whose affiliated with illegal civilization and odd future and kids love IC and OF and will buy anything they try to sell.


Title: Re: Nico hiraga lakai colorway
Post by: Xen on June 26, 2018, 06:05:23 PM
never heard of this kid, but his inability to properly wear overalls bothers me to no end.

Let alone dance, manager cable (Oh but I be he can manager cable...)or install carpet...

Based on is insta, he assumes hes got swag? Looks like a punk that needs to eat a sammich or put his shirt back on when off the board.

Title: Re: Nico hiraga lakai colorway
Post by: REGS on June 26, 2018, 06:05:50 PM
Lakai is popular in Japan. This kid is half Japanese and is super popular in Japan. He designs shoes with Japanese styles in mind. Lakai sold fuckloads of his last colourways in Asia. End of story.
Title: Re: Nico hiraga lakai colorway
Post by: Mr. Fink on June 26, 2018, 06:10:22 PM
Is Lena Dunham hurt or is she of?
Title: Re: Nico hiraga lakai colorway
Post by: Putaslocas on June 26, 2018, 06:32:58 PM
Lakai is popular in Japan. This kid is half Japanese and is super popular in Japan. He designs shoes with Japanese styles in mind. Lakai sold fuckloads of his last colourways in Asia. End of story.

Thats cool but you didnt
/thread
Title: Re: Nico hiraga lakai colorway
Post by: pizzafliptofakie on June 26, 2018, 07:09:21 PM
I want to like Lakai so badly, but they keep pushing the worst looking shoes so hard. :/
Title: Re: Nico hiraga lakai colorway
Post by: Ronald Wilson Reagan on June 26, 2018, 09:36:29 PM
This thread of wild speculation about why this kid got a colorway is hilarious.
Title: Re: Nico hiraga lakai colorway
Post by: Betaphenylethylalamine on June 26, 2018, 09:43:58 PM
This thread of wild speculation about why this kid got a colorway is hilarious.

Slaps reaction is all the proof needed to see why he got a colour way.
Title: Re: Nico hiraga lakai colorway
Post by: canadian tm on June 26, 2018, 11:23:51 PM
Wasn’t this kid’s first colorway the reason Jon sciano bounced after the flare


no. lakai told him they were not going to pay him so he quit.
Title: Re: Nico hiraga lakai colorway
Post by: CHONGO on June 26, 2018, 11:24:50 PM
nico_the_kook
Title: Re: Nico hiraga lakai colorway
Post by: Atiba Applebum on June 27, 2018, 02:49:45 AM
And Raven who has nothing on Lakai hasn’t left for Diamond yet because...
Title: Re: Nico hiraga lakai colorway
Post by: cloudy on June 27, 2018, 08:29:48 AM
And Raven who has nothing on Lakai hasn’t left for Diamond yet because...

some people are just not cut out for designing shoes/coming up with their own colorways. see below. or have had bad luck with the designs given to them. and yeah that'd be such a good look for raven to flee from lakai and run to his cousin's company just to get that coveted pro model, bitter because they did this kid, who seems pretty loyal and doesn't even have a board sponsor, a solid by giving him a colorway. plus, i think the consensus that was reached in the "raven of lakai" thread was that if raven (the "lacrosse bench warmer" lookalike as you described him) were to leave, his landing spot would most likely be nike.

https://www.instagram.com/p/PAIGs0kXlP/?hl=en&taken-by=lakailtd (https://www.instagram.com/p/PAIGs0kXlP/?hl=en&taken-by=lakailtd)

(http://i58.photobucket.com/albums/g241/cloudy9007/Raven_zpsd2ccsced.jpg) (http://s58.photobucket.com/user/cloudy9007/media/Raven_zpsd2ccsced.jpg.html)

(http://i58.photobucket.com/albums/g241/cloudy9007/Raven%202_zps9kiuwjei.jpg) (http://s58.photobucket.com/user/cloudy9007/media/Raven%202_zps9kiuwjei.jpg.html)
Title: Re: Nico hiraga lakai colorway
Post by: Aatila on June 27, 2018, 09:11:34 AM
for a group of people who seemingly dont care for lakai this is pretty funny this is a topic of discussion
Title: Re: Nico hiraga lakai colorway
Post by: nopes on June 27, 2018, 09:16:24 AM
so lakai will give a colorway to a guy without a board sponsor but huf dropped ryan lay entirely because he wasnt on a big enough board sponsor.
Title: Re: Nico hiraga lakai colorway
Post by: Putaslocas on June 27, 2018, 09:20:27 AM
This thread of wild speculation about why this kid got a colorway is hilarious.

I mean its just something to discuss. Its not crazy to think about the marketing tactics a company uses. Just curious how a non active skater is being used to sell shoes. I think a few people have had some valid responses as to why they use his design. Big in japan, part of odd future. Fair enough.
Title: Re: Nico hiraga lakai colorway
Post by: Aatila on June 27, 2018, 09:25:04 AM
so lakai will give a colorway to a guy without a board sponsor but huf dropped ryan lay entirely because he wasnt on a big enough board sponsor.

separate companies and I dont think they were together through Altamont capital at the time to even warrant something like this. 
Title: Re: Nico hiraga lakai colorway
Post by: nopes on June 27, 2018, 09:27:47 AM
ah i wasnt trying to link the two events. just commenting on the industry in general.
Title: Re: Nico hiraga lakai colorway
Post by: cloudy on June 27, 2018, 10:13:15 AM
so lakai will give a colorway to a guy without a board sponsor but huf dropped ryan lay entirely because he wasnt on a big enough board sponsor.

i've never really been convinced that that's the whole story behind ryan lay getting the boot from huf. apparently jason celaya over at welcome rubs some people the wrong way, and i wouldn't be surprised if huf simply chose not to be associated with them. around the same time huf released a joey pepper/expedition one version of the pepper pro, and i wouldn't exactly say that expedition one was a "big enough" board sponsor.

as far as lakai giving colorways to guys without a board sponsor, look no further than...although i do think tommy sandoval was on zero...

https://www.instagram.com/p/BH1GVHRBmaw/?hl=en&taken-by=lakailtd (https://www.instagram.com/p/BH1GVHRBmaw/?hl=en&taken-by=lakailtd)
Title: Re: Nico hiraga lakai colorway
Post by: Ronald Wilson Reagan on June 27, 2018, 01:08:23 PM
Expand Quote
This thread of wild speculation about why this kid got a colorway is hilarious.
[close]

I mean its just something to discuss. Its not crazy to think about the marketing tactics a company uses. Just curious how a non active skater is being used to sell shoes. I think a few people have had some valid responses as to why they use his design. Big in japan, part of odd future. Fair enough.
The reason its funny to me is that its an open question. Nobody is like “dude rips and gets a ton of coverage, why not?”
Honestly I’m pretty sure its the instagram thing. Dude has like 2 billion internet followers. Lakai is basically trying out being hipster Revive...but even that is a theory
Title: Re: Nico hiraga lakai colorway
Post by: snowman600 on June 27, 2018, 03:50:49 PM
Instagram
Title: Re: Nico hiraga lakai colorway
Post by: euro tm on June 27, 2018, 06:06:04 PM
Expand Quote
this kids dad is tyler the creators manager or something along those lines. just let that sink in and it'll explain why he's in this position.
[close]
definitely not true

this kid sucks tho ive never seen a clip from him that was any good i forgot he was even on lakai

maybe i’m confusing him with someone else. i don’t know. who were we talking about again?
Title: Re: Nico hiraga lakai colorway
Post by: Putaslocas on June 28, 2018, 06:52:57 AM
Expand Quote
Expand Quote
this kids dad is tyler the creators manager or something along those lines. just let that sink in and it'll explain why he's in this position.
[close]
definitely not true

this kid sucks tho ive never seen a clip from him that was any good i forgot he was even on lakai
[close]

maybe i’m confusing him with someone else. i don’t know. who were we talking about again?

Tyler the creators kids manager
Title: Re: Nico hiraga lakai colorway
Post by: lampshade on June 28, 2018, 07:42:17 AM
Expand Quote
so lakai will give a colorway to a guy without a board sponsor but huf dropped ryan lay entirely because he wasnt on a big enough board sponsor.
[close]

i've never really been convinced that that's the whole story behind ryan lay getting the boot from huf. apparently jason celaya over at welcome rubs some people the wrong way, and i wouldn't be surprised if huf simply chose not to be associated with them. around the same time huf released a joey pepper/expedition one version of the pepper pro, and i wouldn't exactly say that expedition one was a "big enough" board sponsor.

as far as lakai giving colorways to guys without a board sponsor, look no further than...although i do think tommy sandoval was on zero...

https://www.instagram.com/p/BH1GVHRBmaw/?hl=en&taken-by=lakailtd (https://www.instagram.com/p/BH1GVHRBmaw/?hl=en&taken-by=lakailtd)

Wow.  I kind of like Workaholics and used to love Lakai, but that photo is really bad. 
Title: Re: Nico hiraga lakai colorway
Post by: ManMelt on June 28, 2018, 08:22:25 AM
patiently waiting for Tony's shoe.
Tony Ferguson comeback model confirmed