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Skateboarding => USELESS WOODEN TOY BANTER => Topic started by: Krailtap on April 01, 2012, 06:20:03 PM
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http://n-sb.org/11873/nike-sb-kills-mall-distribution-in-fear-of-backlash/news/ (http://n-sb.org/11873/nike-sb-kills-mall-distribution-in-fear-of-backlash/news/)
basically, it says nike will stop selling nike sb's at mall stores, because skate shops are closing because nike makes them buy so many shoes but they can't sell them because people are buying their nike sb's on ccs or some other mall store.
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Link doesn't work on my phone. What does it say?
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April fools.
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April fools.
bingo
cmon now guys, it's nike
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Notice the kostons don't say SB anymore.
So yeah they don't sell sbs at the mall. But maybe none of the shoes say SB.
And how about the new boxes? Things are changing.
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i know its been said here before, but how can skater's support a company that is only in it to make money. Contrary to their marketing and image, they don't give a fuck about being down with the core.
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April fools.
dunno, the article was published on March 31, 2012 10:59PM , so who knows.
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Is there anyone who doesn't think Birdo was right? I really wish the whole "don't do it" thing would take off... unfortunately money will buy pros. If pros aren't backing it, no one will care.
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If pros aren't backing it, no one will care.
truth
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Is there anyone who doesn't think Birdo was right? I really wish the whole "don't do it" thing would take off... unfortunately money will buy pros. If pros aren't backing it, no one will care.
birdo was right, we got swooned. i used to think that dude was the worst until everything he said would happen, did.
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dunno, the article was published on March 31, 2012 10:59PM , so who knows.
:D :D :D
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Is there anyone who doesn't think Birdo was right? I really wish the whole "don't do it" thing would take off... unfortunately money will buy pros. If pros aren't backing it, no one will care.
Wu Tang Clan - C.R.E.A.M. (http://www.youtube.com/watch?v=VbqUXJuRrH0#)
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Is there anyone who doesn't think Birdo was right? I really wish the whole "don't do it" thing would take off... unfortunately money will buy pros. If pros aren't backing it, no one will care.
birdo was right, we got swooned. i used to think that dude was the worst until everything he said would happen, did.
Didn't they make a Nike Dunk rip-off shoe called the "Drunk" with Osiris, a very pro-core shop, anti-mall brand skate shoe company that specifically caters to skateboarding, and skateboarding only?
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Wu Tang Clan - C.R.E.A.M. (http://www.youtube.com/watch?v=VbqUXJuRrH0#)
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Expand Quote
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Is there anyone who doesn't think Birdo was right? I really wish the whole "don't do it" thing would take off... unfortunately money will buy pros. If pros aren't backing it, no one will care.
birdo was right, we got swooned. i used to think that dude was the worst until everything he said would happen, did.
Didn't they make a Nike Dunk rip-off shoe called the "Drunk" with Osiris, a very pro-core shop, anti-mall brand skate shoe company that specifically caters to skateboarding, and skateboarding only?
...............
Expand Quote
Wu Tang Clan - C.R.E.A.M. (http://www.youtube.com/watch?v=VbqUXJuRrH0#)
is that who they did it with? i remember the shoe. it was like a teal/black/white dunk high with a banana instead of the swoosh. i didn't know it was with osiris.
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Is there anyone who doesn't think Birdo was right? I really wish the whole "don't do it" thing would take off... unfortunately money will buy pros. If pros aren't backing it, no one will care.
birdo was right, we got swooned. i used to think that dude was the worst until everything he said would happen, did.
Didn't they make a Nike Dunk rip-off shoe called the "Drunk" with Osiris, a very pro-core shop, anti-mall brand skate shoe company that specifically caters to skateboarding, and skateboarding only?
...............
Expand Quote
Wu Tang Clan - C.R.E.A.M. (http://www.youtube.com/watch?v=VbqUXJuRrH0#)
is that who they did it with? i remember the shoe. it was like a teal/black/white dunk high with a banana instead of the swoosh. i didn't know it was with osiris.
I don;t know if it was the point of the shoe, but it was the worst quality shoe i have ever seen
(http://4.bp.blogspot.com/_jcQTOQAh8fI/Sm4Au7MgzhI/AAAAAAAAAwM/-gT4Nu_7qrw/s400/Resize+of+IMG_4057+copy.jpg)
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Its not clear it's an April Fools joke....
I don't get this:
"It's no secret that Nike SB has suffered one of sneakerheads most tragic falls from grace." Is this something recent? Ever since they got PROD, theyve been cool as cucumbers in my eyes... Maybe in the beginning they sucked... but they were never great at another point other than between the Prod Zoom 2's and Janoski's.
If this is real... good for them. The only problem is: Nike has to make money. That's their style. They make great product and are the elite of every sport theyre in. I just can't see Nike do anything that consists of them just giving away things and not trying to be market leaders... at least in the long run.
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Notice the kostons don't say SB anymore.
So yeah they don't sell sbs at the mall. But maybe none of the shoes say SB.
And how about the new boxes? Things are changing.
They are fading out the SB/6.0 suffixes to turn it all into an extension of their athletic brands, for evermore tearing down what walls were left between skateboarding and mainstream sports culture, the easier to wander in and out of at the sporting goods brands' whims.
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I'm torn with the whole Nike thing. They are obviously only in it for the cash and will be gone the second they stop making money, unlike the core shoe companies. But the core shoe companies just are not making a product that is as good as Nike's. What to do?
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Wait you don't think the core shoe companies will be gone once they stop making money? I support core companies but some of you guys talk like core companies are some sort of skateboarding charity.
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If by gone you mean go out of business, then yeah, they'll be gone. I mean Nike will cut its losses and bounce way before going bankrupt like a core company would.
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You guys speak of NIke as some evil company that is only in it for the money . I mean sure it is a company and all companys need to make money to stay alive
For one thing , Nike employs designers of shoes and other equipment . Im sure all of them love their job and are feeling pretty fucking lucky to design shoes and other gear for a living . A small smile when they see athleets and skaters with their shoe they designed
Nike sponsors and is in almost every sport from Football , Hockey , Running , Skating , hell even BASE Jumping . Do you guys assume all the team managers are totaly clueless about what they do for a living ? . They just wake up every day and when Ibrahimovic or Malto calls about his new shoe they go " Who ? oh you again , nah I dont know , Im just in it for the money , dont know much about it " or is it the same with them as the designers that they feel pretty good to be in the Nike / football or hockey business
Nike also sponsors skate comps , skaters , football camps , hockey camps and tons of other shit
And nike makes damn good shoes , I really like dunks and janoskis . I usualy buy adidas or lakais but the Nikes ive had are some of the best shoes ive had and lasted the longest . I think nike has the most money to spend on good technique and materials to make some of the best shoes
Now Im not some idiot who thinks Nike is doing all this just cause they love skating so much , but in the end its kinda like the ones who make the best products will survive in a way .
Nike gets alot of shit while cons and adidas are kinda getting away with it ? Ill keep buyin my adidas and random fallen , circa lakaiiiiiiis
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Nike gets the most shit because they are the biggest, like MacDonalds and fast food. I think Adidas and Cons are just as guilty.
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Nike gets the most shit because they are the biggest, like MacDonalds and fast food. I think Adidas and Cons are just as guilty.
adidas sponsored lance mountain, gonz, paulo diaz, jahmal williams, and half the firm team for years. would keep them separate from nike and cons
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yeah gotta keep Nike in a separate category considering the group of grade A assholes they sponsor now (sarcasm)
just wondering when you fools will get over this tired ass debate. its been going on for over a decade now. at this point Nike has been in skateboarding as long, or longer, than some of these so-called "core" brands. get the fuck over yourselves...if anything is killing skateboarding its the generation of shitty bastard jockish kids, not some brand of shoe.
like someone else said earlier, most of us wear levi's over skate brand pants. why? because it makes more sense to pay for a quality piece of clothing than some overpriced piece of shit with a skate logo slapped on it. but I don't see any of you speaking out against levi's, or god forbid even Dickies, who has once again entered the skate market after about half a dozens abrupt exits over the past 20 years. but they have Greco and some anti-hero dudes so they're totally core too now bro!!!!
not that I have a problem with dickies or levi's or any other mainstream company. its just the hypocrisy of singling out Nike is pretty mindblowing.
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Nike has definitly lost its clout amongst local shops. Idk where that BS from that link came from, but Nike isnt going to pull itself outta the mall. Yes they are dropping the "SB" Label on all the Pro shoes and opening up to almost all mall stores that sold 6.0 before, they faded out 6.0 and merged the SB line so Zumiez could have Janoskis and all the other shit the local shops could get. CCS stores have been getting the entire SB line in there mall stores for over a year now, and they were getting the PROD line for 6 months prior to that. Nike said Prod had a mass appeal and people wanted his shoe but core shops were carrying it enough so this had to happen, "But we'll never let anything else into the mall"(Until a year later). Footlocker which does more then 50% of nikes business between all of its stores and Co's basically said we want SB in stores or we're pulling orders which in turn means nike loses a grip of $, and co's don't like losing money. dont know how true that is but def. could see it being the way it semi went down. So now all the core shop is left with is "In Store Only" which is a couple color ways the mall and mail order wont get each month, and Quick Strikes, it's only a matter of time before those things are also taken away from the small shops that once had the one thing that a mall store didnt. the benefits of Nike SB helping "Keep the lights on" or " the doors open" no longer exists for any shop with a Zumiez or CCS within it's city.
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I heard that Ikea is going to start making decks. They're already in discussions with PRod and Koston about starting a team, because these guys have proven so marketable they can get a group of outcasts to wear mainstream shit and not even care how badly exploited the labor. Going to be super high quality, I won't be riding anything else. BRAWNDO!
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Lance- you're actually a shop owner and I know you mentioned the big three being the biggest sellers.� What do you think should happen?� Do you just deal with it, focus on something else?
We do what works. Nike, Vans, and Adidas sell themselves. We go out of our way to try and work more extensively with smaller co's like HUF, Lakai, etc. and push there brands a little harder. i.e. HUF shoes weren't doing to well so we asked if we could get a grip of sox and stickers and promo dvd's to give away with a purchase and it worked out really well, we've done it with, Vox, and Lakai as well. We have a lot of friends that work at Vans and they definately help us out with promo to give away to people and P.O.P shit for the shop too, they're awesome about that stuff. It's awesome to get kids/dudes hyped on shit they've never tried out. And who doesn't like free shit when you buy something!?
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Lance- you're actually a shop owner and I know you mentioned the big three being the biggest sellers.� What do you think should happen?� Do you just deal with it, focus on something else?
Will we ever be in a situation where its like " I want to skate today but all the core brands died out so I cant skate in anything "
I mean DLX and Crailtap will always be around . Not going to effect much If I have to wear nikes or adidas at the end of the day .
DC is a core brand but they get more shit then Nike these days . Etnies , globe , dvs , osiris and circa sponsor other things then skateboarding , does that make them less core or not ?
I like supra alot but I heard they were partly owned by toyota or some shit like that . Dont care really cause backing EE is more important
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First of all, if this is an "April Fool's Joke," it's a pretty high-profile FUCK YOU to local skateshops/ Mom andPop
operations. Really ugly, really sad.
Secondly, we all know the basics of this debate:
Corporate people outside of skateboarding want our dollar. They
take great skaters, pay them well, to insinuate themselves into
our culture. Not a new or amazingly inventive tactic, but tried and
true. A tactic that works.
We can't blame the skaters. They have families in most cases, they
have their own politics on how to approach it. Even Lance once said
(I paraphrase) "it's pretty punk to take the money from people who don't
aren't part of us." In a way, I agree.
The debate can go on and on, about authenticity, about intent, about the
gentrification of our precious culture, about whether or not to keep skating
to the skaters, etc.
In the end, it's just up to you. With what you buy, with what you want to
represent and encourage. Simple enough.
You want to support skating? Buy shoes from people who have given their
life to skating, who love skating. Not to name names, but you all know the
companies started and run by people who love skating.
Not to get esoteric, but Jose Ortega Y Gasset quipped:
�Revolution is not the uprising against preexisting order, but the setting up of a new order contradictory to the traditional one"
Let Nike be Nike. You ain't going to hurt a Giant with tiny dull spears.
Fuck the Giant.
Go skate.
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ayo, dem nike sb dunk joints is some of the best shoes i've ever skated b. dem shits look good, skate good, and are durable as fuck yo.
i still fucks with da "core" companies but they shoes just aint as good son. i liked those dc pj ladd's before he left. im not into the whole vulk trend. i like my cupsoles and nike be makin some good ass cupsoles.
i'd give up nike if dc brought back da lynx
(http://i6.photobucket.com/albums/y249/mrHeiny/dc-lynx2.jpg)
i know you be readin dis shit kalis.
bring back the lynx!
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what are the core shoe brands? I dont no these core shoe brands you all keep talking about. vox might be the only shoe i can think of that isnt in mall stores... is vox the only core shoe brand?
im seriously asking because you guys keep talking about core brands but no one is naming names
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Dekline? Lakai? Emerica?
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Seems like Lakai makes some colorways that are only intended for Zumiez. Probably just Vox and Dekline, and I'm not a big fan of their shoes.
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Notice the kostons don't say SB anymore.
So yeah they don't sell sbs at the mall. But maybe none of the shoes say SB.
And how about the new boxes? Things are changing.
Which ones are you talking about? I just saw the newest red Kostons and they say SB on the back.
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I edited my post since I don't think praxis is even out yet. What has emerica done for snowboarders?
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Is there anyone who doesn't think Birdo was right? I really wish the whole "don't do it" thing would take off... unfortunately money will buy pros. If pros aren't backing it, no one will care.
birdo was right, we got swooned. i used to think that dude was the worst until everything he said would happen, did.
Didn't they make a Nike Dunk rip-off shoe called the "Drunk" with Osiris, a very pro-core shop, anti-mall brand skate shoe company that specifically caters to skateboarding, and skateboarding only?
...............
Expand Quote
Wu Tang Clan - C.R.E.A.M. (http://www.youtube.com/watch?v=VbqUXJuRrH0#)
is that who they did it with? i remember the shoe. it was like a teal/black/white dunk high with a banana instead of the swoosh. i didn't know it was with osiris.
(http://4.bp.blogspot.com/_jcQTOQAh8fI/Sm4Au7MgzhI/AAAAAAAAAwM/-gT4Nu_7qrw/s400/Resize+of+IMG_4057+copy.jpg)
This one was the one they made with osiris.... (http://www.urbeskate.com/blogs/wp-content/uploads/2007/10/osiris-consolidated-skateboards-the-drunk-main.jpg)
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Are the same ppl who keep saying fuck nike and buy core companies the same as was saying they hate osiris , adio , circa dekline , macbeth and so on ?
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Dekline? Lakai? Emerica?
i can see dekline but i have seen highlighter color lakais at kohls or bobs if your familiar with bobs
anyone know how deklines are im willing to give em a shot because i know vox suck
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Lakais at Kohl's? What the fuck?
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i can see dekline but i have seen highlighter color lakais at kohls or bobs if your familiar with bobs
anyone know how deklines are im willing to give em a shot because i know vox suck
Dekline are surprisingly good shoes, especially for the price. But they are very very thin. And I've had a couple pairs of vox and I didn't think they sucked, the soles died quick but so do all Sole Tech vulcs, and even Vans.
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lol you guys still think a pair of shoes makes you a better skater
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lol you guys still think a pair of shoes makes you a better skater
yeah , kinda hurts to skate with no shoes
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ayo yall already know my thoughts on nike but lemme say one thing
ITS A FUCKING PAIR OF SHOES!
so once toy machine starts making underwear yall gon start hatin on niggas who wear hanes instead? get the fuck outta here. i agree that you gotta support SOME core companies (being skater owned doesnt automatically make your product high quality) but at the end of the day its all about getting more bang for your buck. there are plenty of other ways to support said companies. heres an idea, since so many of yall wanna cry about companies losing money, how about you go out an actually buy those videos yall be so thirsty to download for free. how about you get some t-shirts or a hat or some shit. not every purchase you make has to be a "omg am i supporting the core companies!?" life & death decision. i buy boards and other hard goods from my local shop 90% of the time, and over the years i can definitely say ive played my part in supporting local businesses & core companies. at the same time im not gonna sacrifice my own well-being by buying some shoes made by a core company that fucking suck. not that they all do, but some of yall would rather rip thru shoes in 2 weeks while battling foot injuries just so you can say you support real skaters, then hate on somebody wearing Nikes or adidas because they're supposedly turning their back on the "real" skate companies. no bitch we wearin nikes cuz they make great skate shoes. period.
and if you gon be so damn anti-nike i better not hear shit about you tryna cop some vans, seeing as how they did the same shit nike did only decades earlier. at the end of the day the majority of you core niggas are just wannabe skateboard elitists who wanna act like you're more "legit" than everyone else. i aint tryna hear that shit b, especially when a large portion of yall dont even skate like that. in my own experience all of the guys that thirstily preach the core mentality usually suck, skate extremely slow, and have self-esteem issues. not that all of yall are like that but thats just how it is around here.
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it's about where you want your money to go, do you want it to go to skaters? or to corporations who are ONLY in it for the $$$? maybe the reason other core brands can't make better product is because we aren't supporting them????
someone likened it to indie vs. major labels the other day and i think it's a good comparison; i'd rather support indie labels who do it for the love (of course they make money too, nobody is arguing that) than support majors who are only bandwagon jumping. in the end, it is your hard-earned $$$ so spend it where you see fit but i don't think the nike debate is something that shouldn't happen though. major corporations cashing in on skateboarding (no matter how comfy their shoes are) should always be questioned/ criticized/ debated. if red bull started making skate decks (regardless of their quality) how many of you would buy them?
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it's about where you want your money to go, do you want it to go to skaters? or to corporations who are ONLY in it for the $$$? maybe the reason other core brands can't make better product is because we aren't supporting them????
someone likened it to indie vs. major labels the other day and i think it's a good comparison; i'd rather support indie labels who do it for the love (of course they make money too, nobody is arguing that) than support majors who are only bandwagon jumping. in the end, it is your hard-earned $$$ so spend it where you see fit but i don't think the nike debate should be something that ends; major corporations cashing in on skateboarding (no matter how comfy their shoes are) should always be questioned/ criticized/ debated.
every shoe company is trying to cash in on skateboarders, regardless if they're actually skateboarders or not. its not a matter of the shoes being comfortable its a matter of actual performance. i dont know about yall but my shoes and feet take a fucking beating when i skate and im making sure i get my moneys worth when it comes to footwear. im more concerned about my own longevity in skateboarding than some million dollar company. im not saying that all core companies dont make shoes as good as nikes, but just because a company is skater-owned doesnt automatically make the shoes worth wearing. i dont feel guilty about buying nikes cuz ive supported local shops & core brands more than i have to bigger corporations. itd be one thing if nike was on some straight mall-shoe shit but they came into the game the RIGHT way. they did their homework, got the right personnel (not just the team), and most importantly, consistently made shoes that perform very well, if not better than most. i still buy other brands of course but nike's quality always makes them a main option when it comes to buying new kicks. at the end of the day THEY'RE SHOES. its an article of clothing. not everything i wear has to be made by crailtap & sole-tech just because ima skateboarder.
honestly a lot of people just need to deal with the fact that skateboarding is getting larger and more organized. skateboarding is dope as fuck youd be stupid to think that over time it wouldnt get bigger & bigger and attract the attention of corporate america. im all down for supporting quality skater-based companies but automatically condemning larger corporations is just narrow-minded, especially when they put out better product than most. having that large financial backing is definitely a big part of that, but at least they put the money to good use. i mean come on Nike has practically an army of top-notch skaters with scuba steve as the TM. who else can pull that off? they've made their own place in skateboarding you dont have to support them but the super thirsty anti-Nike shit is just annoying and THAT itself just causes conflict & turns something we all love into an unnecessary game of politics
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it's about where you want your money to go, do you want it to go to skaters? or to corporations who are ONLY in it for the $$$? maybe the reason other core brands can't make better product is because we aren't supporting them????
someone likened it to indie vs. major labels the other day and i think it's a good comparison; i'd rather support indie labels who do it for the love (of course they make money too, nobody is arguing that) than support majors who are only bandwagon jumping. in the end, it is your hard-earned $$$ so spend it where you see fit but i don't think the nike debate should be something that "ends"; major corporations cashing in on skateboarding (no matter how comfy their shoes are) should always be questioned/ criticized/ debated.
i feel watch you sayin an imma let u finish but i'd rather support a major label with good artist who make good music than indie label with trash artist who make garbage music b.
WMG and Sony are major labels that gave us some classic music.
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thirsty anti-Nike shit is just annoying and THAT itself just causes conflict & turns something we all love into an unnecessary game of politics
you made some nice points (esp. liked that you recognized that the reason they can make the shoes that they do is because of their financial backing. then again this is also the reason WHY they can "acquire" whoever they like) BUT ^^^ why should we as skaters NOT debate the motivation of non-skate companies in our industry?
i reedited my post cuz it didn't read right but see my red bull example ;)
would you rock a red bull board?
i feel watch you sayin an imma let u finish but i'd rather support a major label with good artist who make good music than indie label with trash artist who make garbage music b.
WMG and Sony are major labels that gave us some classic music.
hahahahaha
different strokes for different folks i guess?
what about indie label with good artist AND good music ::)
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hahahahaha
different strokes for different folks i guess?
what about indie label with good artist AND good music ::)
i'm down for that.
real talk. if some of these skate shoe companies would chill with the bmx, surf, moto x, lifestyle bullshit and put dat money into makin they skate division better i'd start fuckin wif mo companies.
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All we have to do is look at specialty retail over history when it comes to categories nike wanted to enter- soccer, golf and running.
they came in a similar fashion talking about limited products for limited distribution, the exposed these sports to a broader consumer, brought in new consumers/participants, and then went and got them "hooked" on nike and in the end drove them to their own stores or larger sporting good chains they could sell cheaper products to at better margins.
straight up i have kept my mouth shut on nike because i know they kept a lot of shops open during some real shitty years...first when "core" brands expanded their distribution and left the specialty retailer looking for alternatives and then when the economy went to shit. these retailers could count on a few nike drops per month to keep the doors open. i get it. but now. BUT NOW i hope all these specialty retailers are looking at the wolf in sheep's clothing and rethinking their commitment to what is probably going to be the same brand that will be a driver of them finally having to close up shop. the "specialty" is gone. consumers will be able to buy skate models everywhere. same goes for vans. i wear vans almost 100%, but they are doing the same thing opening up their own doors on top of their specialty dealers. they dont care. they still do some specialty segments that drive a bit of biz, but in the end, their slitting throats too. cons never got their shit together to be a voice in this shoe discussion and adidas, for as ill as they are right now, dont know their head from their ass at the top of the company and will probably follow nike down some expanded distribution with the good shit once they see nike do it for 6 months...they've never been leaders in anything other than soccer and they got their asses handed to them there once nike decided they wanted that biz.
back to the "core" guys. most of the creative talent has been swooped from these brands. both in design and marketing. bigger checks, bigger budgets and bigger titles stole them away. so you got guys with little experience, 5-15 million dollar brands, and a core at all costs mentality running these og skate shoe brands. the thing is, the new gen of kids dont know any better. they dont know skate without nike, so core brands are preaching with fist in the air to a gen of kids that look at them as old men...which we kind of are.
in the end what am i writing all this for? cause our fate is sealed. dont hold on to old ideals. support companies and brands that make good product for your dollar, that return the favor by sponsoring and paying your favorite pro's fairly, that do their marketing jobs by putting out videos, sending the team on tours and support the overall skateboard community....
if you look at it like that, you see what brands are at least spending your money you give them responsibly towards skateboarding. the past is the past. we cant go back to core values of 15 years ago. we have to redefine what the core values are for the new reality of the skateboard industry.
and yeah, i work in it. i have from a shop kid back in 92/93 to working at multiple loved & hated brands today. i love it too much. i think the saddest part is watching the retailers i have become friends with these past 15 years be forced to make biz decisions not based on their gut, but based on survival which leads to our state of specialty retail 2012.
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How many of you down Nike, but say, "$56 for Krew pants? Fuck that! I'm sticking with my Levis, they fit better and last longer anyways"
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i think the saddest part is watching the retailers i have become friends with these past 15 years be forced to make biz decisions not based on their gut, but based on survival which leads to our state of specialty retail 2012.
retail sucks because you have to cover so much overhead... Its so easy to lose money.
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thirsty anti-Nike shit is just annoying and THAT itself just causes conflict & turns something we all love into an unnecessary game of politics
you made some nice points (esp. liked that you recognized that the reason they can make the shoes that they do is because of their financial backing. then again this is also the reason WHY they can "acquire" whoever they like) BUT ^^^ why should we as skaters NOT debate the motivation of non-skate companies in our industry?
i reedited my post cuz it didn't read right but see my red bull example ;)
would you rock a red bull board?
no because that shit just aint really my style. ive been fuckin with nike outside of skateboarding so when they got in the skate game i was automatically on board. these mega-corporations put alot of money into skateboarding which can be a very good thing. red bull hosts tons of entertaining contests, nikes built skate parks, put out videos, hosted events, etc. even if its all a marketing scheme its still a win/win situation for both the skaters & the companies. do you think the kids who skate the p-rod skatepark everyday care if its just a marketing ploy? no, they're stoked on it because they actually have a new skate plaza to go hang out at, something that NIKE funded & built.
again, half of yall be takin this shit too seriously. lets say all of your worst nightmares come true and every single core brand went out of business and all you could wear were nikes & adidas....would that affect your own skating? for me, not at all. as i stated earlier i play my part in supporting local shops & skater-owned companies so i have no reason to feel guilty about buying nikes when i find a pair that i like. i dont know who you are as a skater but in my own experience the guys who're super-thirsty to preach about the whole anti-nike shit are usually a bunch of has-beens and untalented muhfuckas who just wanna advocate something to make them feel more "involved" in skateboarding or whatever. i dont need people telling me im contributing to the downfall of skateboarding when im out here skating as much as i can goin hard. thats really why im so outspoken on this stale ass debate.
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I've no problem with Nike or Adidas (and even Nikes going in the malls to a certain extent) although once janoski's are on the feet of all the muggles out there I think there will be a lot of skaters that move to a different shoe.
It's sad however that Nike and Adidas are putting strain on a lot of shoe co's through no real fault of their own. They haven't set out (as far as I'm aware) to put anyone out of business, but it's a result of them having some fucking amazing shoes to skate in, which offer both great lastability and also sweet aesthetics other shoe companies are either struggling or facing having to branch out more and more into other (non skate) areas.
I'm sure if the option for Fallen\Osirs etc is to either sell a load of product to motocross\snowboard\other extreme sport jocks or go out of business they're going to do what they need to in order to keep afloat.
It's a sad fact of the consumerist world that we live in, and the skate game is no different to any other industry now that there are millions of fuckers to sell product to. I don't think that we'll lose all the 'core' brands, but in 3 or 4 years time I can see there being fewer options out there when it comes to buying your sneaks.
Hopefully there will be another couple of Huf's come into the game (and Huf will still be about) to increase the diversity of what's on offer.
At the end of the day while I miss being able to spot a skater in the street based on a pair of vans\converse (or airwalks), skaterags, ollie patch etc, being able to actually have the freedom to choose over 25 amazing skate shoes (all of which are better than what I had to skate in back in the day) is pretty sweet.
I'm off to get a pair of janoski's while I can still rock them before they're in Sports Direct or Stead and Simpson (very shit UK shoe shops)
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Just get the shoes that work for you, core company or not
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Nike has definitly lost its clout amongst local shops. Idk where that BS from that link came from, but Nike isnt going to pull itself outta the mall. Yes they are dropping the "SB" Label on all the Pro shoes and opening up to almost all mall stores that sold 6.0 before, they faded out 6.0 and merged the SB line so Zumiez could have Janoskis and all the other shit the local shops could get. CCS stores have been getting the entire SB line in there mall stores for over a year now, and they were getting the PROD line for 6 months prior to that. Nike said Prod had a mass appeal and people wanted his shoe but core shops were carrying it enough so this had to happen, "But we'll never let anything else into the mall"(Until a year later). Footlocker which does more then 50% of nikes business between all of its stores and Co's basically said we want SB in stores or we're pulling orders which in turn means nike loses a grip of $, and co's don't like losing money. dont know how true that is but def. could see it being the way it semi went down. So now all the core shop is left with is "In Store Only" which is a couple color ways the mall and mail order wont get each month, and Quick Strikes, it's only a matter of time before those things are also taken away from the small shops that once had the one thing that a mall store didnt. the benefits of Nike SB helping "Keep the lights on" or " the doors open" no longer exists for any shop with a Zumiez or CCS within it's city.
This is word for word what the owner of Dakine told me was Nike's strategy 6 years ago. Create a premium around the product and have a palliative effect on the 'legitimacy' argument and then once that circle is squared all bets are off and flood the open channels. I'm ambivalent about them because I don't like sportswear brands but the jockification of skate culture has been a declared intention of big box hardgood brands too. The real issue here is the backnote of telling skaters that they are wrong to care about the direction their culture is taking. Who has the right to say that inside or out of skating? Mainstream brands who sponsor skaters are like corporations who pay lobbyists to shape the parameters of the debate on Capitol Hill. If you are relaxed about that then fine, but don't moralise to others who consider it to be nefarious and destructive.
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Time for the KSWISS to arise like a mighty monster from the depths of the sea!
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Mainstream brands who sponsor skaters are like corporations who pay lobbyists to shape the parameters of the debate on Capitol Hill. If you are relaxed about that then fine, but don't moralise to others who consider it to be nefarious and destructive.
This.
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The idea of "skate shoes" has always been pure marketing, it's all just blatant consumerism whichever way you slice it. Don't let that stop you from building a shrine to your off brand tennis shoes though.
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Nike brought down eS, an act such as that is unforgivable. Core Companys < Bullshit Corporate Companies
/thread.
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Nike brought down eS, an act such as that is unforgivable. Core Companys < Bullshit Corporate Companies
/thread.
please, explain the direct actions that nike took against es to take them down. id love to hear your explanation...
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guys who're super-thirsty to preach about the whole anti-nike shit are usually a bunch of has-beens and untalented muhfuckas who just wanna advocate something to make them feel more "involved" in skateboarding or whatever.
how is this even an argument? so not being "good" at skating means you don't care about the direction of something you have done for over half your life? ::) that's crazy talk...
skateboarding has never been about who is better, that is jock mentality.
Create a premium around the product and have a palliative effect on the 'legitimacy' argument and then once that circle is squared all bets are off and flood the open channels. I'm ambivalent about them because I don't like sportswear brands but the jockification of skate culture has been a declared intention of big box hardgood brands too. The real issue here is the backnote of telling skaters that they are wrong to care about the direction their culture is taking. Who has the right to say that inside or out of skating? Mainstream brands who sponsor skaters are like corporations who pay lobbyists to shape the parameters of the debate on Capitol Hill. If you are relaxed about that then fine, but don't moralise to others who consider it to be nefarious and destructive.
^^^ on point 8)
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seriously? again? like twice a fucking week this happens. its always the same dudes with the same arguments trying desperately to persuade some other dudes to "open their minds" and think differently about nike in one way or another. if you like nikes, fucking skate in nikes, if you like vox or whatever skate them, its that simple. how does this regurgitated bullshit not get old?
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guys who're super-thirsty to preach about the whole anti-nike shit are usually a bunch of has-beens and untalented muhfuckas who just wanna advocate something to make them feel more "involved" in skateboarding or whatever.
how is this even an argument? so not being "good" at skating means you don't care about the direction of something you have done for over half your life?� ::) that's crazy talk...
skateboarding has never been about who is better, that is jock mentality.
lol dont catch feelings breh. all im sayin is that in my own experience alot of people just try to use the core arguement as a reason to act like theyre more "legit" than other skaters because they dont support corporate brands, while most of the people they try to lecture actually skate more often and at a higher level. i aint tryna hear some "i only skate on occasion" niggas tell me how im ruining skateboarding when i put in more time & effort into the shit than they do.
you wanna talk about jock mentality you dont know how many times ive seen people at my local shop gang up on people and bitch about how they're wearing cons, nikes, etc. and try to make them feel guilty about it. no lie there are skaters i know who are hesitant to buy shoes they really want from certain brands because they know the next time they meet up at the shop they gotta hear 4-5 niggas band together and criticize them for their purchase. THATS the bullshit thats ruining skateboarding. skaters shouldnt have to feel nervous walking into a skateshop because they have some new converse on their feet. people round here already know how i get down so i dont really hear shit about it anymore, but i hate to see people come at my friends just because they wanna try out some blazers. ESPECIALLY when the same people tryna hate on em stay wearing busted ass kicks that have to constantly be shoe-gooed cuz they ripped in the first week. fuck outta here!
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Parts of it are regurgiated, skatedood has made the same nike points 20 times before. Its topical and current though so why should it be ignored? In the last page a few guys have said some new things or summed things up better. Plus more people need to be aware of what their purchases mean if the grand scheme of things, especially when skating revolves around consumerism.also kids are fucking stupid and need shit explained clearly by those who know what's going on(not saying I do).
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seriously? again? like twice a fucking week this happens. its always the same dudes with the same arguments trying desperately to persuade some other dudes to "open their minds" and think differently about nike in one way or another. if you like nikes, fucking skate in nikes, if you like vox or whatever skate them, its that simple. how does this regurgitated bullshit not get old?
if i had to be honest its simply because a nigga just like to argue sometimes
(http://images4.wikia.nocookie.net/__cb20111227075657/drakeandjosh/images/3/35/Kanye_shrug.gif)
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I hate people who use the term "jock-mentality"/
I'm not a "jock" by any means, but these FRAIL and FRAGILE minded beta males who wear womens pants and dislike organized sports are the lamest breed of skaters out there.
Nike makes quality products for every occasion- bottom line!
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seriously? again? like twice a fucking week this happens. its always the same dudes with the same arguments trying desperately to persuade some other dudes to "open their minds" and think differently about nike in one way or another. if you like nikes, fucking skate in nikes, if you like vox or whatever skate them, its that simple. how does this regurgitated bullshit not get old?
if i had to be honest its simply because a nigga just like to argue sometimes
(http://images4.wikia.nocookie.net/__cb20111227075657/drakeandjosh/images/3/35/Kanye_shrug.gif)
awwww Sk8D00D, you know i can't stay mad at you ;)
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I hate people who use the term "jock-mentality"/
I'm not a "jock" by any means, but these FRAIL and FRAGILE minded beta males who wear womens pants and dislike organized sports are the lamest breed of skaters out there.
Nike makes quality products for every occasion- bottom line!
i had no qualms using it in my reply because the DOOD was implying that (correct me if i'm wrong btw. and yes i read your reply about "core" elitists too) that lots of nike bashers weren't good at skating and didn't skate everyday so therefore their arguments/ opinions weren't relevant/ valid.
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I hate people who use the term "jock-mentality"/
I'm not a "jock" by any means, but these FRAIL and FRAGILE minded beta males who wear womens pants and dislike organized sports are the lamest breed of skaters out there.
Nike makes quality products for every occasion- bottom line!
i had no qualms using it in my reply because the DOOD was claiming that (correct me if i'm wrong btw. and yes i read your reply about "core" elitists too) that lots of nike bashers weren't good at skating and didn't skate everyday so therefore their arguments/ opinions weren't relevant/ valid.
haha thats some straight COTG shit
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Where is Birdo?
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All we have to do is look at specialty retail over history when it comes to categories nike wanted to enter- soccer, golf and running.
they came in a similar fashion talking about limited products for limited distribution, the exposed these sports to a broader consumer, brought in new consumers/participants, and then went and got them "hooked" on nike and in the end drove them to their own stores or larger sporting good chains they could sell cheaper products to at better margins.
straight up i have kept my mouth shut on nike because i know they kept a lot of shops open during some real shitty years...first when "core" brands expanded their distribution and left the specialty retailer looking for alternatives and then when the economy went to shit. these retailers could count on a few nike drops per month to keep the doors open. i get it. but now. BUT NOW i hope all these specialty retailers are looking at the wolf in sheep's clothing and rethinking their commitment to what is probably going to be the same brand that will be a driver of them finally having to close up shop. the "specialty" is gone. consumers will be able to buy skate models everywhere. same goes for vans. i wear vans almost 100%, but they are doing the same thing opening up their own doors on top of their specialty dealers. they dont care. they still do some specialty segments that drive a bit of biz, but in the end, their slitting throats too. cons never got their shit together to be a voice in this shoe discussion and adidas, for as ill as they are right now, dont know their head from their ass at the top of the company and will probably follow nike down some expanded distribution with the good shit once they see nike do it for 6 months...they've never been leaders in anything other than soccer and they got their asses handed to them there once nike decided they wanted that biz.
back to the "core" guys. most of the creative talent has been swooped from these brands. both in design and marketing. bigger checks, bigger budgets and bigger titles stole them away. so you got guys with little experience, 5-15 million dollar brands, and a core at all costs mentality running these og skate shoe brands. the thing is, the new gen of kids dont know any better. they dont know skate without nike, so core brands are preaching with fist in the air to a gen of kids that look at them as old men...which we kind of are.
in the end what am i writing all this for? cause our fate is sealed. dont hold on to old ideals. support companies and brands that make good product for your dollar, that return the favor by sponsoring and paying your favorite pro's fairly, that do their marketing jobs by putting out videos, sending the team on tours and support the overall skateboard community....
if you look at it like that, you see what brands are at least spending your money you give them responsibly towards skateboarding. the past is the past. we cant go back to core values of 15 years ago. we have to redefine what the core values are for the new reality of the skateboard industry.
and yeah, i work in it. i have from a shop kid back in 92/93 to working at multiple loved & hated brands today. i love it too much. i think the saddest part is watching the retailers i have become friends with these past 15 years be forced to make biz decisions not based on their gut, but based on survival which leads to our state of specialty retail 2012.
I've referenced this many times, Whitely wrote a "Reason Why" a ways back about skateboarding V Skateboarding. I can't find it right now, but it certainly shored up what a lot of people are trying to say here. I'm not stuck in the era where you could look at someones shoes and know if they skated, but that's how it was. Nike is and always has been mainstream, whereas the length of contemporary popular skateboarding is new.
take time and peep this shit. some REASONS WHY
http://www.slapmagazine.com/articles/full/the-reason-why (http://www.slapmagazine.com/articles/full/the-reason-why)
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You guys are somewhat surprised that a "legit" company like Nike acts like a dickhead drunk uncle at a family reunion. It's their trademark move.
Crap Rules Everything Around Me.
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You mean he shows me his badass Camaro and lets me drive it, gets me high for the first time only to expose himself in the parking lot of a 7-11 when we stop for slurpies.
Dick move.
what kinda slurpies are you talking about, mang?
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Where is Birdo?
I'm here. Did you want my opinion on this topic? haha
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You mean he shows me his badass Camaro and lets me drive it, gets me high for the first time only to expose himself in the parking lot of a 7-11 when we stop for slurpies.
Dick move.
what kinda slurpies are you talking about, mang?
Coke, son. Ain't no other kind.
http://www.youtube.com/watch?v=udNHsk57f24
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You mean he shows me his badass Camaro and lets me drive it, gets me high for the first time only to expose himself in the parking lot of a 7-11 when we stop for slurpies.
Dick move.
Except he leaves you paying for the slurpies and gas for the Camaro.
Take this into account:
Kenny Powers is Nike, Stevie Janowski is skateboarding, need I say more?
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You mean he shows me his badass Camaro and lets me drive it, gets me high for the first time only to expose himself in the parking lot of a 7-11 when we stop for slurpies.
Dick move.
Leaves you paying for the slurpies and gas for thr V
Plus an image that cannot be unseen.
Uncle Dong. Destroying kids since always.
http://www.youtube.com/watch?v=XjkFUWoRQG8
for those unfamiliar search out The Upright Citizen's Brigade's - Little Donny skits.
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It's the difference between generations. These young dudes just feel different. Nothing can change the atmosphere people grew up in.
Even if i did skate in nikes anymore, it would be some general release shit that I think I could skate in, like the GTS in the mid 90's. Hood shit was what it was. Not really into some 16 yr old, thirsty ass filipino, cargo short wearing craze that these new styles are. Shit went from being hood to being soft.
Many moons ago I designed for a few of the major's out there including Nike. I was NYC dude with a little brand who was in the sneaker worlds little cradle of shit in 1999. Over the next few years the sneaker/streetwear shit popped off and the big guys started calling for marketing plays that eventually turned into design opportunities by 2002. Unfortunately I was part of what I ended up growing away from. I've seen who shows up to these meetings and I saw who they report to. It's just boring now.
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Nike brought down eS, an act such as that is unforgivable. Core Companys < Bullshit Corporate Companies
/thread.
Can't tell if troll or doesn't know the difference between less than or greater than.
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Nike brought down eS, an act such as that is unforgivable. Core Companys < Bullshit Corporate Companies
/thread.
Can't tell if troll or doesn't know the difference between less than or greater than.
Nah, He's just stoked to see Es go.