I don't think that's quite right. Those days they merged the "Berrics" and "Berricsmag" accounts. Therefore, everyone that was following Berrics Mag (which is everyone that was following The Skateboard Mag) but was not already following The Berrics started following The Berrics. Then 20,000 people realized they were following The Berrics and unfollowed. This is what happened to me, anyway.