Most human beings want to be part of a group, they want to feel strong and they want to feel like they are the Elite of something.
Thats the same energy that build Hitler and Nazis, the same that made those right wing clowns storm your shit, the same energy that TK wants when he has 17 groups je pretends to be part of in his bio to look strong, and the same energy that made you guys laugh about someone on slap. Here you can feel nerdy and strong in front of your screens. Here you feel understood by the same Indi truck and anti hero deck sons of bitches as you are