Nicole Hause went in on these people (without naming them) in the last couple questions of her Jenkem interview and, from the looks of the trailer, good on Nicole for calling this the bullshit that it seems to be. Seems corny as shit and I hope the movie is seen as completely separate from the huge array of women tearing shit up right now.
How can skate media cover women better and what have we been doing wrong?
For a while, everything has been lacking, but it’s starting to get on the right course. I just feel like it’s about the right girls getting the right media coverage. Media people will find someone who says they know a girl skater, and she doesn’t really skateboard or she’s been skating for two years and she could probably do a treflip. Then she gets the media coverage over someone that has been skating for a long time who actually cares about progressing skateboarding.
There are girls that are getting media attention and I’m like, “But you’re not what is actually portraying a woman in skateboarding for me.” That bums me out, but at the same time, everything happens so fast these days that there are always going to be illegitimate people getting coverage over legit people.
I think it’s about who’s more marketable when it comes down to it. Especially in areas where skateboarding is not as core, those girls get looked over. People will pick a random girl because they like her look and she can stand up straight on a skateboard so they send her product because she has this many followers on Instagram.
At the end of the day, it’s a business decision. It’s a bummer for us to see some of the girls getting coverage and not progressing anything in any way. Like she skates, but she skates for a different reason than all of us.
Would you say New York girl skaters get more coverage because of their image?
[Laughs] I didn’t mention New York, but I was thinking it. It happens there for sure, but that’s what happens on the East Coast. Sometimes it doesn’t translate the same way to the West Coast so we see it differently.
New York is also trendy so whoever has the most trendy fashion Instagram will get some type of media coverage. How long they’ve skated, how much work they put in, what they did or what they’re doing doesn’t even matter if they can sell stuff for some marketing people. It sucks for people who know, and the people who are getting all the coverage don’t know what’s going on. They’re just hyped because someone told them to skate and they’re getting big because of that.