NHS is super corporate, really doesnt care about their small shop accounts. During the first year of Covid lockdown they were vicious about their policies. (we all understand covid was hard times, but damn)
besides the huge, untenable minimums (if you want indys, you better order 200 pairs at a time), they were one of the only suppliers we have that was actively selling direct to consumer at full price, while offering literally nothing to us on B2B (business to business, wholesale) . Wholesale site would be blacked out with every item "N/A" while the fun factory DTC website had almost everything you could think of. full pages of decks, trucks, wheels, grip etc. Absolutely nothing for shops. When we emailed our rep about it, he essentially just shrugged it off and said it is what it is at this point. product for DTC, none for shops. this held up for the majority of 2020 and a good chunk of 2021.
during this time we would also regularly see the major shops in the area (huge insta following, pro team riders, massive online shops, etc..) constantly posting the arrival of new NHS goods. when we would email our rep about it, again, shrugs it off. When i asked him to please notify us if any product is ever available for us to order, he told us to order from Eastern, which is over 2000 miles away. multiple requests for notification of availability of product, never given such courtesy. we aint the hottest shop in town but we've been around for quite a while, day one account with NHS.
Very cold, non core, corporate establishment with very coveted and essential skate product. its really too bad we cant survive without indys or mob grip or else we wouldve ditched NHS years ago (to be fair we mostly order NHS thru secondary distributions at this point)