Some of the gems:
"I strongly suggest that you start any sponsor me skate video project with a storyboard."
"You'll also want to make sure that you have permission to film in those areas and that you are not violating any copyright laws, especially if you plan on posting the video online. I know that getting permission may sound counter intuitive to the spirit of street skating but the last thing that you'll want to do is to have your sponsor me video get you in legal trouble. Sponsors tend not to like controversy."
" If you do have to move the camera, make sure that you do it slowly and smoothly. You may want to create your own dolly pan for this."
"If you are going to use music in your sponsor me video make sure that you have the legal rights to do so."
This guy has some other articles (links at end of article), but I didn't have the heart to look at them.