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It makes me laugh a lot when people who are using technology made by big-name corporations like Apple/Sony/etc., who enjoy eating food made and sold by big-brand companies and restaurants, who driver cars made by billion-dollar companies, who have bank accounts with BoA/Chase/etc. , furnish their places with IKEA furniture, and own 99% of their shit from places that manufacture in Asia under shitty conditions suddenly decide that MOTHERFUCKING SHOES are the biggest problem in skateboarding today. Never mind the thousand examples of hypocrisy you can find in the lives of these people if you could see how they live, we MUST STOP THE MADNESS OF BIG FOOTWEAR'S INFILTRATION OF SKATEBOARDING! But, let's not talk about all that other stuff, because who is allowed to get their footwear in the skate game is some serious business that must be tended to immediately.
Cause-du-jour stuff, sooner or later, I can only hope they can look back and laugh about it the same way I'm laughing about this bullshit right now. Sorry, guys, but it's just too good. If you want to play that game, you'd better actually take it all the way, and I've never met anyone with the dedication to honestly support ONLY small independent companies in everything they do. And, if it's ONLY skateboarding you care about being "down" with in this regard, it makes you an even bigger kook. Everyone "sells out" sooner or later by buying something that doesn't make you feel all warm and mushy inside for who you're supporting, and the sooner we come to terms with it, the better.
Cause du jour? Do you really think that people refusing to buy and talking shit about a company's involvement in skateboarding for at least a good 15 years is a cause du jour?
Your argument is really just a mark that you are a naive and stupid person for several reasons:
First- How does Ikea affect skateboarding? How about Apple? Neither do.
Second- This isn't about an overall world view about consumerism, its about the fact that companies like this affect our little subculture in direct ways. Direct ways that you, the idiot, clearly haven't thought about, which is why you look down upon others for their views- its because you don't understand them.
Third, the naivety of saying you either need to abndon all modern living or completely buy into the fucked up way we live, in the same way a person driving a hybrid instead of an SUV isn't a hypocrite, they are taking small steps within their ability and needs in a society that has been built around owning certain goods. I am required to own a computer for my job, and I think my job does more good than harm, so I get a computer. Would I prefer a world where computers and other technology are made in more humane conditions? Absolutely, and I'd buy the first one I could find. But here's the thing about not wanting adidas in skateboarding: it has NOTHING to do with ANY of that. In the end, both adidas and skater owned brands make their shit in slave conditions abroad, those two points are equal- and your argument seems to be "buy skateboarding shoes from a running shoe company or go barefoot" which hopefully you finally realize is fucking stupid. Don't be so goddamned ignorant.
And Nallid, Nike may have started in the U.S., and may be owned by shareholders in the U.S., but the manufacturing operation, which is essentially what a shoe company does, is all located in Malaysia. I think that's the argument going on. Technically both of you are right- Nike is owned by Americans who started the company in Oregon, but in no way is a purely American company
I still don't understand what's that major change these big companies are causing in skateboarding culture, and why people should be so emotional about it.
I think the change comes from the fact that these huge companies like Adidas or Nike have seized such a large part of the skateboardingshoe sales in the last few years, that actual skateboardshoe-companies (whether it is sole tech, lakai, dekline etc) are hurting for sales, when skateboarders (and even average-joes who might have bought a pair of lakais cos they looked nice) move from "core" brands to Adidas/Nike/NB/Converse etc.
And this in turn turns to less money for skateboardshoe companies, less money for their skaters, less people they can afford to sponsor, fewer models, fewer companies that can exist/thrive etc...
Of course this comes from an armchair analyst whos wearing Vans, so I might be completely full of shit, but thats how I see this situation.