Who are you really impressing with all these "core" brands?

[poser666]

the only core i like is deep in my rectum

[Pigeon]

George W. Bush 9.11” Twin Tail

[SkateChimney]

my main issue is that non of the core brands do a good cupsole, i like bulkier athletic style shoes es are the only ones and thier shoes are fucking expensive where im from in europe

All these core brands were taste makers for a long time and now they no longer have that power. they still live in their california bubble and dont get skateboarding is mad diverse and you cant just keeping putting on Johnny "placed 5th at damn am 2011 and hasnt done anything since" and expect it to resonate with this new audience.this shit is international now.

[Manolo]

Interesting how people hate on corporate board brands and then it's the opposite when it comes to shoes?

[Alois Hitler Jr.]

It is going to come full circle. "core" brands are going to disappear and "corporate" brands will ditch skateboarding. People will skate whatever and after some time specialized skateboarding shoes are going to appear and take everything by storm.
It happened in middle ages and in 18 century.

[Hauntedfortressofdoom]

Eh, does it really matter? Skateboarding is in the downturn part of the cycle. The Olympics will get a new generation of 10 year olds hyped the same way the X-Games did. There will be kooky shit from outsiders looking to make a buck for a couple years, but core brands started during this downturn will benefit. Everyone will make a lot of money. Things will get over-exposed. Core brands will take the deal-with-the-devil sweet venture capitalist payoff to keep their lifestyles up and put their heads in the sand about the coming downturn their earnings reports are showing. This generation’s core brands will become next generation’s corporate brands. People will burn out on skateboarding. Another downturn will happen. Corporate folks will pull out and move on through the next thing.

Same shit as all capitalism, but on a faster cycle. We get a depression every 20 years instead of 80.

[HugeBodBoyle]

only a jock would assume people’s primary motivation is to impress others.

Only a Sith deals in absolutes.

[ChuckRamone]

^I guess I don’t have to worry then since I’m not a movie villain.

is that one of those paradoxes? like “all Cretans are liars” said the guy from Crete.

[The Capn]

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12 year olds at the park?

[close]

definitely not them according to jenkem

http://www.jenkemmag.com/home/2018/06/08/make-skaters-ditch-big-shoe-brands/

[close]

missed this article.  almost every kid wanted a thinner more basic shoe design, but if emerica rips off a converse, why would they not just go buy the converse.  Its nice being able to wear skate shoes out to dinner and not feel like im wearing kmart knockoff shoes.

Respect to anyone that wants to keep it core but the fight is over.  Huf is sick but owned by altamont corp,  emerica kicking off jerry, lakai doing tons of suspect collabs, es kicking off the whole team then starting again at 1/4 strength, vans owned by vanity fair, what else is there besides state? not saying I respect the corp brands either but if i want to wear chucks or slip ons im not gonna think twice.  same ol argument yadda yadda

I'd just like to take this opportunity to point out my last few pairs of states have been fantastic. I know it doesn't make a difference in the long run but it does feel good to not be giving my money to Nike corp.

[FS-OverKOOK]

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12 year olds at the park?

[close]

definitely not them according to jenkem

http://www.jenkemmag.com/home/2018/06/08/make-skaters-ditch-big-shoe-brands/

I cringed through the whole thing. Thanks Tony Hawk and ESPN for taking things mainstream and this is what we are left with.
 "If I saw a lot of people wearing them I would definitely be more interested. It says something about that shoe if I see a lot of random people wearing that shoe."
and I have a feeling things will get worse before they get better.

[Allez_Jambon]

Lisa Simpson did it and it worked out well enough for her but the real lesson was to be yourself.

[artskool]

R.I.P. core shoe brands. I have boxes of free corpo skate shoes, but buy emerica to skate in. I'm not impressing anybody but myself.

[calvinsdream]

George W. Bush 9.11” Twin Tail

Next alltimers release. Tower one and tower two cruiser shapes.

[silhouette]

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12 year olds at the park?

[close]

definitely not them according to jenkem

http://www.jenkemmag.com/home/2018/06/08/make-skaters-ditch-big-shoe-brands/

[close]

I cringed through the whole thing. Thanks Tony Hawk and ESPN for taking things mainstream and this is what we are left with.
 "If I saw a lot of people wearing them I would definitely be more interested. It says something about that shoe if I see a lot of random people wearing that shoe."
and I have a feeling things will get worse before they get better.

most kids don't even know what a 'skate shoe' is anymore, the same way as a lot of them don't know what a video 'part' is anymore either (I seriously overhear so many use the term 'part' to describe full-lengths, montages, etc... like 'part' is some kind of cooler word for video now). it's not their direct fault... they're just constantly exposed to skateboarding in 2018, the apparence of which isn't curated by skateboarders anymore (and hasn't been since a long time ago). the kids being 'interviewed' here are a natural product of what corporations are doing to skateboarding; an activity the confused youth is driven to - and wants to trust - when in need for personal answers, only to in turn be fed with swooshes and stripes.

those of them who won't have quit skateboarding two years ahead from now will have done their research and learned by then; or at the very least, their generation is lucky enough to have convenient tools to do just that, so chances are if they're interested in skateboarding in a way that's any sincere, they will look shit up, or run into older skaters eventually, and get a better grasp.

the quote you picked is actually pretty funny because I think most everybody who was already skating at least ten to fifteen years ago (before skateboarders let the big names in) could have uttered the exact same words as that kid at some point; 'random people' would have just referred to a different crowd back then; most likely other, low-key skateboarders you'd see in weird ass rare shoes that would intrigue you. the real difference lies in that nowadays, everybody is trying to look like a skateboarder and the skateboarders themselves blend in, so we aren't 'random' anymore.

[botefdunn]

12 year olds at the park?

Youre being extremely cynical. People repping companies that are run by their friends or by other skaters are trying to show each other that they live and love skateboarding and probably just trying to look good doing it. If you have a problem admitting that you respect and want to be respected by other skateboarders, maybe you are insecure in your identity as a skateboarder/ not a skateboarder. Why put people down  for feeling some connection to each other?

[ChuckRamone]

“Core companies are in it for money too and also use sweatshops. There’s no moral high ground.”

“We owe it to professional skateboarders to support them, so buying corporate is good for skateboarding.”


Selective moralism depending on how it suits you.

[mynameisnotjeff]

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The more "core" a brand, the faster I can cum when I'm jacking off staring at the logo.

Case in point, I can't even shoot a load anymore staring at Wet Willy.

[close]

Which do you bust the fattest nut for?

[close]

GAY whacks to old Rosa ads strictly out of nostalgia

[close]

The one where she had a roll of bearings in her anus really gets me going.

Pics!

Also, I beat my meat to old Hubba ads

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George W. Bush 9.11” Twin Tail

[close]

Next alltimers release. Tower one and tower two cruiser shapes.

I could see this as a cruiser or a Lovesick/Killing Floor board

[DISTANT RUMOURS]

Everything goes in cycles.
These big companies in skateboarding too shall pass

- Gandalf

[planman]

my main issue is that non of the core brands do a good cupsole, i like bulkier athletic style shoes es are the only ones and thier shoes are fucking expensive where im from in europe

All these core brands were taste makers for a long time and now they no longer have that power. they still live in their california bubble and dont get skateboarding is mad diverse and you cant just keeping putting on Johnny "placed 5th at damn am 2011 and hasnt done anything since" and expect it to resonate with this new audience.this shit is international now.

The Reynolds G6 determined that is a lie

[Mcidraque]

The more "core" a brand, the faster I can cum when I'm jacking off staring at the logo.

Case in point, I can't even shoot a load anymore staring at Wet Willy.

thank you

[SkateChimney]

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my main issue is that non of the core brands do a good cupsole, i like bulkier athletic style shoes es are the only ones and thier shoes are fucking expensive where im from in europe

All these core brands were taste makers for a long time and now they no longer have that power. they still live in their california bubble and dont get skateboarding is mad diverse and you cant just keeping putting on Johnny "placed 5th at damn am 2011 and hasnt done anything since" and expect it to resonate with this new audience.this shit is international now.

[close]

The Reynolds G6 determined that is a lie

emphasis on good

[Gray Imp Sausage Metal]

define what makes a good corporate cupsole providing examples

[planman]

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my main issue is that non of the core brands do a good cupsole, i like bulkier athletic style shoes es are the only ones and thier shoes are fucking expensive where im from in europe

All these core brands were taste makers for a long time and now they no longer have that power. they still live in their california bubble and dont get skateboarding is mad diverse and you cant just keeping putting on Johnny "placed 5th at damn am 2011 and hasnt done anything since" and expect it to resonate with this new audience.this shit is international now.

[close]

The Reynolds G6 determined that is a lie

[close]

emphasis on good

That shoe is literally the best cup on the market right now

define what makes a good corporate cupsole providing examples

The Busenitz is a cup, that's the only popular corpo cupsole I can think of

[Gray Imp Sausage Metal]

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define what makes a good corporate cupsole providing examples

[close]

The Busenitz is a cup, that's the only popular corpo cupsole I can think of

yeah, that and dunks are the two answers I expected, BUT you (well not you personally) have to take into account that both brands have had a significant drop in quality since they first invested in the SB programs.

[Thomas]

No one to impress.
I just give my money to the right dudes.

[FS-OverKOOK]

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define what makes a good corporate cupsole providing examples

[close]

The Busenitz is a cup, that's the only popular corpo cupsole I can think of

[close]

yeah, that and dunks are the two answers I expected, BUT you (well not you personally) have to take into account that both brands have had a significant drop in quality since they first invested in the SB programs.

Not the best board feel but the sb dunk is a beast.

[SkateChimney]

my last 4 pairs have been busenitz pro, theyre perfect for me, remind me of the Zoom tre, my fav shoe of all time lol

[clintendo]

http://www.jenkemmag.com/home/2018/06/08/make-skaters-ditch-big-shoe-brands/comment-page-15/

I got fucking lost reading some of the comments on that article, ITS A TRAP!

[Little Debbie]

there was some definitely some pining for those Emerica Westgate runners. i myself know a handful of guys who adored that shoe.  they need to keep those in the lineup as a team cupsole. it was one of the few unique offerings from a core shoe company that attracted both skaters and non-skaters.

and i agree with Twist: the conscious choice to wear the core brands among older skaters still does set an example for younger kids. and younger kids will always look up to local skaters better than them.