LOL @ bragging about hiring local skaters to work at your skate shop. Yeah, Supreme totally innovated the idea of having participants in an activity work at that activity's equipment store.
The beautiful irony of Supreme is that there is nothing innovative or superior about it. It's just a trendy label.
And now that we are in deep enough, is it appropriate to talk about the whole ripping off of Barbara Kruger thing yet? Is stealing the logo of a known artist what they meant when they talked about "collaborating" with artists?