Good! Big corporations need to be called on their shit! Sure, there is no 100% ethical consumption, but with SDGs being a buzzword these days, companies don’t really have an excuse not to try anymore.
I’m not gunna lie, on paper what Cariuma are trying to do (at least environmentally and ethically) is actually quite close to what I want out of a skate shoe company. Whether that is the reality of their operations is yet to be seen though…
I will also say that in 2021 we need to get over using animal hides for shoes, Ryan Lay is back skating suede and Alex Olson wouldn’t dare write, “made with the hides of sentient beings” on his sneakers and it sucks!
JT, Ed and Valley paved the way for that in the 90s and now vegans/ plant based skaters are scared to speak out or are being silenced by their sponsors
Big corporations (hell even sole tech) have done the research, they have the proddy, and yet we’re all still stuck in this suede/ leather is better mindset …