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this is gonna get 2+ million views and all these skaters are still gonna be paying their rent from selling product on depop
100%. Skaters need to unionize across the industry.
And when any skaters are in the position to start a company, start a Worker's COOP to make sure that money is always going to the people putting their bodies on the line.
I know there's not a ton of money in skateboarding overall, but there is clearly enough to be siphoned out of the community with Nike, Adidas, New Balance, Cariuma all investing so much in positioning their straw in the cup.
More broadly, there's also so many companies that are apart of giant conglomerates that are making people at the top rich off of the passion farming of everyone lower on the totem pole. Unionization is a way to fight back against that, and if the Workers COOP is formed with the right legal designations, it can prevent the company from ever being corrupted by that influence, even after the original founders move on.
You guys are speculating on things you have no idea about, you really think Thrasher doesn’t break them off for the YouTube payout? And they have a brand they are trying to build, putting a gx vid on Thrashers YouTube would do so much more than on their own personal that would have way less subscribers and visibility.
Stop assuming you know how shit works. Thrasher has done multiple GX collabs and supports SF skating pretty hard.
Bro we have 4 decades of professional skateboarding. We know that aside from the owners on the top and the most marketable pros that there are MAJOR issues with how professional skateboarding handles labor issues. Skaters have been talking about this openly for decades, but are often too young and blinded by passion to realize the extent of it until after the fact.
In a country where one hospital visit can mean financial ruin, skaters are so often tossing themselves down shit without a healthcare plan provided by these profitable companies making money off of their physical risks. Worker COOPs solve that and make sure their priorities are in place.
Of course we are not aware of the very specific financial details of every individual in the GX1000 crew, no shit. That is besides the point. I'm talking about an industry wide issue. Not sure why you are acting like I'm attacking Thrasher when I clearly named the types of companies in my post. If you can't see the difference between outsider companies and Thrasher, you are lost.
But to say something like "think about the YouTube ad revenue" is wiiild. Bro like a million views on the average video get you $5,000 if you're lucky. How much money do you think the hospital visit cost
Sorry but you are not allowed to view spoiler contents.
Every cent of that ad revenue can be gone in one hospital visit, even with a basic healthcare plan. Now realize it's not just one skater, it's a crew splitting that money after years of risk just for these clips.
Either way. Sick video, I've watched it twice. These guys are insane, and I hope they are getting taken care of financially for what they've just contributed to the culture and artform we love.