Came here to roast the shit out of the logo just to find you guys are hours ahead and 4 pages deep, so bummed lol.
Anyways the name and logo reminds me of an off-brand condom company. Like the type of shit you use on a chick from Philadelphia. Should’ve just made Hardies a board company to channel ‘peak Muska’ vibes, but with better money management.
Honestly the name isn’t terrible, as skate branding is literally just random nouns. But they gotta rework that logo and link up with a better artist. Can’t be the same person that did Hardies.
Edit: Also a black empowerment board company would at least make for an interesting art direction. Better than Dill’s Tarantino-esque infatuation of black culture with his FA graphics, or Alex Olson pretending to be gay for a couple years.