I think it's pretty stupid and white of you to not see why blacks in America would get upset about an American company called Slave run by white people.
lets see here, what exactly is offensive about it? because blacks were slaves?
so now you can't say the word slave?
jews were slaves too
lots of people were, and arguably continue to be slaves today.
I can understand how something like the N-BOMB can be found offensive* since it was derived and used specifically to describe black African slaves brought to this country in a derogatory manner and continued to be used for the specific purpose of putting down blacks for hundreds of years
But slave? Thats about as general term as you can get pal, it's been used for thousands of years, in many different senses, to describe many different groups of people and many different ideas, in this case somewhat chastising American culture it seems for being "slaves" to various things.
if you think thats offensive, you're fucking regular.
*although i'm actually in favor of using offensive words like the N-BOMB as much as possible, so as to take away whatever perceived power that actual racists get from people allowing themselves to be offended by the words in the first place, sort of a Steve Albini idea, but thats a whole 'nother subject...