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They exist but no shops have them yet.
Heard the first batch only goes to 20 shops, then each run they add more dealers.
if thats really how its gonna go down then jason dill is a lot smarter than he looks.
i'll agree that is seems smart, but the fact of the matter is that a plan like that has no longevity/sustainability. yeah, in the beginning it will be very desirable, because it's "new, limited and only at 20 shops". But as time goes on, they will be opening shops to the point where the product is readily available, which in turn takes away from the appeal of it being limited. What they should do is something where have a certain number of shops as dealers PERIOD, and have a website where you can buy one if you're not near any of those shops. You keep your production/overhead at minimum and keep the appeal of it being a limited product. I'd do a rotating list of about 50-100 shops that get the product, and stand behind those dealers. That way when people see one in a shop, they're way more apt to buy it, being that they know they wont see it at Timmy's Skateshop in Mom's Garage, or some shit. The reason they were able to sell shirts for so much is because of the limited availability. It's how Supreme gets away with it. But Supreme knows that if they started whoring their brand out to skateshops, it'd lose whatever it had as far as desirability. I feel like Diamond is setting themselves up for that too (although I doubt Nick Diamond gives a shit, judging from the chartered plane trips and Lamborghini's)
Topic: Ave and Dill quit Alien? (Read 215487 times)