Can't be easy to try to save face when in ruination. Seems like he'll probably be gone from the public eye for forever, just cause of the nature of the crime, but at least he's showing that he's somewhat contrite.
On another note, Chad Mu$ka probably had the most effective public apology I've ever scene. I watched it a few years late, but after seeing it I was like, "No prob, chad. its okay."