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Skateboarding => USELESS WOODEN TOY BANTER => Topic started by: El Nugjar on May 04, 2020, 04:49:52 PM

Title: Should brands stop selling direct to consumer?
Post by: El Nugjar on May 04, 2020, 04:49:52 PM
With all this shit going on in the world, should brands/distributors stop selling direct to the consumers and only sell to skate shops, forcing everyone to go support their local shop?

I support this.

Discuss.
Title: Re: Should brands stop selling direct to consumer?
Post by: 30somethinghasbeen on May 04, 2020, 04:57:11 PM
No, the free market keeps prices low and competition high.  Regulation only fucks things up.
Title: Re: Should brands stop selling direct to consumer?
Post by: Ok on May 04, 2020, 05:00:00 PM
I like shops. I buy from shops. If the shop doesn’t have it, I don’t use it.
I would buy direct from a company that was out of the trunk of a car/garage.
Title: Re: Should brands stop selling direct to consumer?
Post by: Uncle Poseur on May 04, 2020, 05:10:59 PM
Big companies like Zumiez would buy bulk and price small shops out of the market.

I know your intentions are noble, but running a small business is always difficult and never that profitable.
Title: Re: Should brands stop selling direct to consumer?
Post by: georgethecat on May 04, 2020, 05:12:17 PM
No, the free market keeps prices low and competition high.  Regulation only fucks things up.

Although I appreciate your high school economics lesson, you're overlooking the enormous cultural benefit shops provide to their respective skate scenes, a benefit that is largely not able to be monitized and which suffers when only economic competition, effficiency and widening of choice are considered. Anyway, everyone please just go buy some shit from your local.
Title: Re: Should brands stop selling direct to consumer?
Post by: Mr. Stinky on May 04, 2020, 05:27:09 PM
No, the free market keeps prices low and competition high.  Regulation only fucks things up.

How's that free market healthcare working out for you? Is it cheap and high quality? Don't tell me it's bad because regulation, because the more free market it is, the better it should be, right? US health insurance is a creature of the market, pure and simple, and it sucks ass while bankrupting people every day.
Title: Re: Should brands stop selling direct to consumer?
Post by: Ok on May 04, 2020, 05:38:32 PM
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No, the free market keeps prices low and competition high.  Regulation only fucks things up.
[close]

How's that free market healthcare working out for you? Is it cheap and high quality? Don't tell me it's bad because regulation, because the more free market it is, the better it should be, right? US health insurance is a creature of the market, pure and simple, and it sucks ass while bankrupting people every day.

TRUE TRUE
Title: Re: Should brands stop selling direct to consumer?
Post by: Lenny the Fatface on May 04, 2020, 05:50:19 PM
With all this shit going on in the world, should brands/distributors stop selling direct to the consumers and only sell to skate shops, forcing everyone to go support their local shop?

I support this.

Discuss.

Nope.

Everyone doesn't have a local shop. Some shops are owned and/or operated by kooks. Shops don't always carry size 14 shoes. When I stopped riding indys I was going to switch to Ace but switched to Ventures because they didn't have Ace in my size.

I'm not anti shop, but I'd be bummed if I had to rely on them to facilitate my skating in 2020.
Title: Re: Should brands stop selling direct to consumer?
Post by: 30somethinghasbeen on May 04, 2020, 06:05:48 PM
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No, the free market keeps prices low and competition high.  Regulation only fucks things up.
[close]

How's that free market healthcare working out for you? Is it cheap and high quality? Don't tell me it's bad because regulation, because the more free market it is, the better it should be, right? US health insurance is a creature of the market, pure and simple, and it sucks ass while bankrupting people every day.

Exactly, TONS of government intervention has made it unaffordable. If it was truly free market and mostly  not employer dependent, it would be more competitive and lower priced. Then you could buy it like you do car insurance, which is affordable and competitive.

I do agree that there’s a non monetary benefit that shops provide and for that reason I try to support my local scene, but more regulation is never the answer


Ask yourself why skate decks have remained the same price for 20+ years.
Title: Re: Should brands stop selling direct to consumer?
Post by: Mr. Stinky on May 04, 2020, 06:50:32 PM
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No, the free market keeps prices low and competition high.  Regulation only fucks things up.
[close]

How's that free market healthcare working out for you? Is it cheap and high quality? Don't tell me it's bad because regulation, because the more free market it is, the better it should be, right? US health insurance is a creature of the market, pure and simple, and it sucks ass while bankrupting people every day.
[close]

Exactly, TONS of government intervention has made it unaffordable. If it was truly free market and mostly  not employer dependent, it would be more competitive and lower priced. Then you could buy it like you do car insurance, which is affordable and competitive.

I do agree that there’s a non monetary benefit that shops provide and for that reason I try to support my local scene, but more regulation is never the answer


Ask yourself why skate decks have remained the same price for 20+ years.

Explain, then, why it's not better than socialized medicine. If I follow you, competition and markets are just flat out better. So, our health care system should be the best in the world since it uses competitive markets, unlike the supposedly inferior socialized model. So why isn't it better, dude? Why is it actually worse?
Title: Re: Should brands stop selling direct to consumer?
Post by: secondhandstoke on May 04, 2020, 07:34:18 PM
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No, the free market keeps prices low and competition high.  Regulation only fucks things up.
[close]

Although I appreciate your high school economics lesson, you're overlooking the enormous cultural benefit shops provide to their respective skate scenes, a benefit that is largely not able to be monitized and which suffers when only economic competition, effficiency and widening of choice are considered. Anyway, everyone please just go buy some shit from your local.

My local skate shop doesn't do shit for the skate scene and they raise they're prices higher than anywhere else to rip skaters off.  Its a business and their only in it to make money off the skaters
Title: Re: Should brands stop selling direct to consumer?
Post by: Vomit Lust on May 04, 2020, 08:46:05 PM
Most board companies have to get every penny they can. They’re not going to just ignore a good revenue stream. They’re playing nice by not selling the boards for a discount despite the lower overhead in selling direct. That’s as good as it’s going to get.

And as others mentioned, some shops are run by pricks that people prefer not to do business with. I live in a pretty big city with multiple options, but I imagine there’s some smaller towns out there with raging asshole-owned shops that burn bridges with potential customers all the time. I’m sure most people on here have come across some dickhead, cooler than you gatekeeper behind the counter of a skate shop. They’re not all in it for the love.

But yeah, support the cool ones if you can.
Title: Re: Should brands stop selling direct to consumer?
Post by: Ultimate Bitch on May 04, 2020, 08:48:15 PM
what if your local shop was ran by two fat Nazis? Wouldn’t it be better to just buy directly from the brand and not give those Nazis any money? I think so.
Title: Re: Should brands stop selling direct to consumer?
Post by: Sold Out on May 04, 2020, 08:49:43 PM
THIS IS WHY YOU'VE GOTTA SUPPORT DLXSF they don't sell shit on their website, and have always been super shop focused. They're like the opposite of Primitive.
Title: Re: Should brands stop selling direct to consumer?
Post by: Reed Richards on May 04, 2020, 08:56:48 PM
Nah.  Some shops might not have accounts with every brand/distributor.  So if your shop is cool and worth supporting, get as much as you can there and buy whatever else online.
Title: Re: Should brands stop selling direct to consumer?
Post by: secondhandstoke on May 04, 2020, 10:23:00 PM
THIS IS WHY YOU'VE GOTTA SUPPORT DLXSF they don't sell shit on their website, and have always been super shop focused. They're like the opposite of Primitive.

DLXSF is fucking garbage bro
Title: Re: Should brands stop selling direct to consumer?
Post by: FS-OverKOOK on May 04, 2020, 10:30:19 PM
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THIS IS WHY YOU'VE GOTTA SUPPORT DLXSF they don't sell shit on their website, and have always been super shop focused. They're like the opposite of Primitive.
[close]

DLXSF is fucking garbage bro
let's hear your reasoning for this one...
Title: Re: Should brands stop selling direct to consumer?
Post by: Turtle Boy on May 05, 2020, 01:05:19 AM
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No, the free market keeps prices low and competition high.  Regulation only fucks things up.
[close]

How's that free market healthcare working out for you? Is it cheap and high quality? Don't tell me it's bad because regulation, because the more free market it is, the better it should be, right? US health insurance is a creature of the market, pure and simple, and it sucks ass while bankrupting people every day.
[close]

TRUE TRUE

I can believe people still say that free market keeps prices low despite of what happened in the economy for 30 years...
Title: Re: Should brands stop selling direct to consumer?
Post by: DannyDee on May 05, 2020, 01:55:08 AM
Big companies like Zumiez would buy bulk and price small shops out of the market.

I know your intentions are noble, but running a small business is always difficult and never that profitable.
I've always found this pretty funny how all these brands sold so heavily to Zumiez or other similar stores, but now that they are battling huge corporations everything is buy "core." Like I didn't see DC, Sole Tech, Fallen, Lakai etc at West 49 (Canada's biggest mall shop).

Expand Quote
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No, the free market keeps prices low and competition high.  Regulation only fucks things up.
[close]

How's that free market healthcare working out for you? Is it cheap and high quality? Don't tell me it's bad because regulation, because the more free market it is, the better it should be, right? US health insurance is a creature of the market, pure and simple, and it sucks ass while bankrupting people every day.
[close]

Exactly, TONS of government intervention has made it unaffordable. If it was truly free market and mostly  not employer dependent, it would be more competitive and lower priced. Then you could buy it like you do car insurance, which is affordable and competitive.

I do agree that there’s a non monetary benefit that shops provide and for that reason I try to support my local scene, but more regulation is never the answer


Ask yourself why skate decks have remained the same price for 20+ years.
[close]

Explain, then, why it's not better than socialized medicine. If I follow you, competition and markets are just flat out better. So, our health care system should be the best in the world since it uses competitive markets, unlike the supposedly inferior socialized model. So why isn't it better, dude? Why is it actually worse?
The only aspects of privatized health-care that could lead someone to come to the conclusion it is better are that America has a significant portion of the best hospitals in the world (Johns Hopkins, Mayo Clinic, Cleveland Clinc, Sloan-Kettering, etc) and the ease of getting immediate treatment for certain procedures. Coming from a country where we have universal health-care and a city that has a couple of world-class hospitals, I'd obviously take what I currently have. So, America in some ways does have the best health-care in the world, it is just far from accessible to a large portion of people.
Title: Re: Should brands stop selling direct to consumer?
Post by: El Nugjar on May 05, 2020, 02:21:43 AM
Anyone who says “well my local shop is this” or “that dude who owns my local is a this or that” can shut the fuck up. There are a TON of fucking local shops all over the country. Ever try calling one or checking a website to a local shop that isnt your local? I literally buy stuff from shops around the country. So maybe we need to push to support skate shops and not just your “local” skate shop.
Title: Re: Should brands stop selling direct to consumer?
Post by: Utopos on May 05, 2020, 04:59:20 AM
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THIS IS WHY YOU'VE GOTTA SUPPORT DLXSF they don't sell shit on their website, and have always been super shop focused. They're like the opposite of Primitive.
[close]

DLXSF is fucking garbage bro
[close]
let's hear your reasoning for this one...

We are waiting....
Title: Re: Should brands stop selling direct to consumer?
Post by: Youoverthere on May 05, 2020, 06:16:24 AM
Anyone who says “well my local shop is this” or “that dude who owns my local is a this or that” can shut the fuck up. There are a TON of fucking local shops all over the country. Ever try calling one or checking a website to a local shop that isnt your local? I literally buy stuff from shops around the country. So maybe we need to push to support skate shops and not just your “local” skate shop.
Title: Re: Should brands stop selling direct to consumer?
Post by: johnes on May 05, 2020, 06:23:03 AM
Skate shops are of great benefit to skateboarding but if they all were gone, skateboarding would continue and people would find another place to hang out.
I support direct to consumer. I support skate shops.

But I think lots of people overstate the benefits of skate shops especially here in the future, 2019/2020 where everything is online now. Skate shops aren’t needed as much.
Title: Re: Should brands stop selling direct to consumer?
Post by: Cuban_Lynx on May 05, 2020, 06:31:18 AM
DNA did this right before they went under. I remember they started selling weird "cut your own shape" boards and a Rob Dyrdek "Can't Be Bothered" brand. Things got weird after the Cinematographer Project.

(https://skateparkoftampa.com/spot/productimages/colors/1_54381.jpg)
Title: Re: Should brands stop selling direct to consumer?
Post by: TRSP on May 05, 2020, 06:41:03 AM
My town does not have a skate shop and the nearest shop is 2 hours away... I need to buy online.
Title: Re: Should brands stop selling direct to consumer?
Post by: exotic joe on May 05, 2020, 06:47:59 AM
Skate shops are of great benefit to skateboarding but if they all were gone, skateboarding would continue and people would find another place to hang out.
I support direct to consumer. I support skate shops.

But I think lots of people overstate the benefits of skate shops especially here in the future, 2019/2020 where everything is online now. Skate shops aren’t needed as much.
I almost feel like the skatepark has turned into the hangout spot for the new generation of kids ready. Ya people won’t learn as much about the history of skating or be able to get a sponsor like from the park but idk just kinda seems like the direction it’s headed
Title: Re: Should brands stop selling direct to consumer?
Post by: Sammich on May 05, 2020, 10:19:30 AM
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No, the free market keeps prices low and competition high.  Regulation only fucks things up.
[close]

Although I appreciate your high school economics lesson, you're overlooking the enormous cultural benefit shops provide to their respective skate scenes, a benefit that is largely not able to be monitized and which suffers when only economic competition, effficiency and widening of choice are considered. Anyway, everyone please just go buy some shit from your local.


I don't expect a guy that mutters free-market to understand cultural benefits.
Title: Re: Should brands stop selling direct to consumer?
Post by: Sammich on May 05, 2020, 10:20:55 AM
My town does not have a skate shop and the nearest shop is 2 hours away... I need to buy online.

You can buy from a skater owned shop online. Uprise and FA Skates near me have everything.
Title: Re: Should brands stop selling direct to consumer?
Post by: ndsr on May 05, 2020, 10:30:49 AM
Anyone who says “well my local shop is this” or “that dude who owns my local is a this or that” can shut the fuck up. There are a TON of fucking local shops all over the country. Ever try calling one or checking a website to a local shop that isnt your local? I literally buy stuff from shops around the country. So maybe we need to push to support skate shops and not just your “local” skate shop.

Best post on this topic, thank you for keeping skating good in your country.  I do the same
Title: Re: Should brands stop selling direct to consumer?
Post by: Escape Hell on May 05, 2020, 12:02:07 PM
Anyone who says “well my local shop is this” or “that dude who owns my local is a this or that” can shut the fuck up. There are a TON of fucking local shops all over the country. Ever try calling one or checking a website to a local shop that isnt your local? I literally buy stuff from shops around the country. So maybe we need to push to support skate shops and not just your “local” skate shop.
This. I balance between my local and Other shops via their web store. Literally got two decks in the mail from Blacksheep this morning. I buy direct when I’m really hyped on something or it’s not available elsewhere. Buying direct gives us a way to support brands and people we are stoked on.
Title: Re: Should brands stop selling direct to consumer?
Post by: artskool on May 05, 2020, 12:16:22 PM
I own a small brand that lives partly in independent brick and mortar shops, and we would not be in business at all if we didn't start selling direct. We don't even sell to my local shop because they have a history of not paying their bills. I'd 100% just sell to awesome indy shops if it was possible, but its not.
Title: Re: Should brands stop selling direct to consumer?
Post by: chrisskates808 on May 05, 2020, 12:24:51 PM
That one is a really tricky question. I’d prefer to buy from local shops to support them. At the same time, I would buy straight from the company sometimes if my local shop doesn’t have it.
Title: Re: Should brands stop selling direct to consumer?
Post by: chrisskates808 on May 05, 2020, 12:25:30 PM
Majority of the time, the local shop I go to has a lot of things that I want.
Title: Re: Should brands stop selling direct to consumer?
Post by: Lenny the Fatface on May 05, 2020, 01:08:08 PM
Anyone who says “well my local shop is this” or “that dude who owns my local is a this or that” can shut the fuck up. There are a TON of fucking local shops all over the country. Ever try calling one or checking a website to a local shop that isnt your local? I literally buy stuff from shops around the country. So maybe we need to push to support skate shops and not just your “local” skate shop.

No offense, but I find that logic weak.

The whole point of buying from a local skateshop is either for convenience (you just cracked a deck and need another one ASAP) or to support your skate scene. They're supposed to host events/contests, chip in on the DIY park, and connect the local talent to some sponsors if they're interested.

If I'm buying shit from another state, might as well buy from skatewarehouse as they probably have a better infrastructure to handle online orders. If I'm buying shit from skatewarehouse then fuck it, I might as well buy it directly from Quasiskateboards.com.
Title: Re: Should brands stop selling direct to consumer?
Post by: MusclesMarinara on May 05, 2020, 01:50:42 PM
I always try to support my local shop and if I can't I try to support a skate shop with a webstore. Buying direct from the company, big box skate websites is always my last resort. Now I don't frown on shopping from the big web stores at all. I've gotten some solid deals on gear I'd otherwise never be able get at my local. But other times my local just doesn't have what I need or prefer and I'm not gonna buy something that doesn't fit my preference just because it's my local shop.
Title: Re: Should brands stop selling direct to consumer?
Post by: Ok on May 05, 2020, 01:52:43 PM
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Anyone who says “well my local shop is this” or “that dude who owns my local is a this or that” can shut the fuck up. There are a TON of fucking local shops all over the country. Ever try calling one or checking a website to a local shop that isnt your local? I literally buy stuff from shops around the country. So maybe we need to push to support skate shops and not just your “local” skate shop.
[close]

No offense, but I find that logic weak.

The whole point of buying from a local skateshop is either for convenience (you just cracked a deck and need another one ASAP) or to support your skate scene. They're supposed to host events/contests, chip in on the DIY park, and connect the local talent to some sponsors if they're interested.

If I'm buying shit from another state, might as well buy from skatewarehouse as they probably have a better infrastructure to handle online orders. If I'm buying shit from skatewarehouse then fuck it, I might as well buy it directly from Quasiskateboards.com.

I don’t think anything should (nor could it possibly) be regulated in a way where one had to purchase from a single channel.

Buying from an actual shop, even if it’s a state away, is completely different than buying from amazon: it supports cool shit.


I bought a board direct from Scram. No one had it local (at that time). They charged significantly more to buy direct (the packaging was so amazing I didn’t skate/set up the board for months, beyond dope, well worth the cost), than it would have cost to buy from the shop. I thought that was a cool gesture on scram’s part to try and funnel business to the shops.


Buy boards (stuff) whenever. If you don’t like skate shops, don’t support them.

The rest of us that do, could possibly go back to being the antagonistic assholes that skating might be missing and just focus other people’s boards. But. It’d be hard to know who.....certain griptapes could be profiled. Primitive boards often sold direct.....tensors.
Plus I’d have to skate around other people.
And get strong enough to focus other people’s boards.

Title: Re: Should brands stop selling direct to consumer?
Post by: Sona on May 05, 2020, 01:54:45 PM
Can only speak from a Canadian perspective but here the biggest problem for me is shop websites usually don't reflect what they actually have in stock.
Title: Re: Should brands stop selling direct to consumer?
Post by: essal on May 05, 2020, 02:00:06 PM
it's really understandable why brands sell direct to consumer.
selling it directly to timmy for $50 gives them basically free profits compared to selling the same board to a shop for less, so that the shop can sell it for $50. you can sell DTC goods at 75% of retail prices at no loss.

in skateboarding the community aspect is so important, so these brands shouldn't do DTC in areas where they have shops. they are basically shitting on their own feet and making dumbass timmy grow up without a local shop. shops shouldn't sell product from brands that do DTC either, but i can understand that shops are forced to sell bullshit brands to timmy to stay alive.
Title: Re: Should brands stop selling direct to consumer?
Post by: MisterX on May 05, 2020, 03:06:25 PM
I have worked for 3 local skateshops, and have now working in the design sector of the industry for the better part of 10 years, which has allowed me to experience sides.

I am all for supporting local shops, and do when I can, but if they do not stock the size/shape/color of a product I tend to go DTC.  In my experience  this is a result of small shops not being able to support all SKUs being offered by each brand they carry.  Some shops do a great job of curating product, but for example a brand like Palace sells hardgoods and apparel.  A shop that can sell $60 boards might not carry their $250 jackets, etc.  When I worked at shops I always did my best to special order items when possible, but some shops are getting stock through distribution companies which also might not have the full line.  Also if someone is supporting a local shop online, special orders may not be possible. 

Brands are also obligated to make minimums with factories, which can result in a liability of on hand product after pre-lining to shops/reps/distributors.  As stated by a couple others some smaller shops have harder times paying invoices on time as well (something I have dealt with first hand). This is why a lot of brands sell to Zumiez/CCS/etc. because this is an avenue for larger quantities which helps eat up the minimum, and invoicing is more stable (although margins and terms may not be as favorable).  I think a lot of brands are starting to realize that DTC can help alleviate that need to work with big box retailers and that DTC orders allow money to go back to the brand versus going into the pockets of the Mall stores.

I have generally always thought of malls stores as kooky and have not really had a problem with them, because they're carrying a lot of price point products and products marketed towards the casual crowd.  Maybe a kid gets his first setup from Zumiez, and goes to the park and is slowly exposed to the culture of skateboarding and the local shop scene.  My fist board was a Variflex from a tractor store, but after being educated by the older guys I went to our local shop and picked out my first real complete for my birthday.  I think most of us started on "Wal-Mart Specials" so if a kid goes to a mall and is supporting an actual skate brand kooky or not, at least they might enjoy themselves and not ride a soggy plastic wheeled monstrosity like I had to.

I think both shops and DTC can coexist, and it's always cool for brands to support and partner with shops to give them SMU styles, or collaborate which gives the customer a reason to come in and support both the shop and brand.
Title: Re: Should brands stop selling direct to consumer?
Post by: Spacetravelisboring on May 05, 2020, 03:07:52 PM
I own a small brand that lives partly in independent brick and mortar shops, and we would not be in business at all if we didn't start selling direct. We don't even sell to my local shop because they have a history of not paying their bills. I'd 100% just sell to awesome indy shops if it was possible, but its not.

Are you from Alberta?
Title: Re: Should brands stop selling direct to consumer?
Post by: GardenSkater77 on May 05, 2020, 03:29:44 PM
If brands were undercutting shops on their website then it’s a problem. For instance, ScumCo and DOA sell boards for $50-$55 + $5 for grip + shipping + tax. If Seasons or Labor cannot compete with that its time to close up shop.

Also, I’m assuming these brands sell direct to shops so shops can probably make more selling these brands.

If I owned an independent shop I would make sure that any board I bought was not selling for less from the manufacture than I was comfortable selling for and if I was being actively undercut I wouldn’t buy from them anymore.

I think a good shop accepts that a brand should have more than one channel.

Title: Re: Should brands stop selling direct to consumer?
Post by: Uncle Poseur on May 05, 2020, 03:39:40 PM
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I own a small brand that lives partly in independent brick and mortar shops, and we would not be in business at all if we didn't start selling direct. We don't even sell to my local shop because they have a history of not paying their bills. I'd 100% just sell to awesome indy shops if it was possible, but its not.
[close]

) /thread
Title: Re: Should brands stop selling direct to consumer?
Post by: Lukabrazi on May 05, 2020, 03:45:03 PM
I like Quasi's model, they get all their product for most recent releases into shops first, shops have the first go at selling that gear, for what seems like a week or so before Quasi drops the stuff onto their own site.

Bronze56k seems to do the opposite of that , where they release a line of gear on their site, and then that next week it seems like the shops start to get their orders in .

Title: Re: Should brands stop selling direct to consumer?
Post by: too fakie on May 05, 2020, 08:14:07 PM
it's really understandable why brands sell direct to consumer.
selling it directly to timmy for $50 gives them basically free profitscompared to selling the same board to a shop for less, so that the shop can sell it for $50. you can sell DTC goods at 75% of retail prices at no loss.

in skateboarding the community aspect is so important, so these brands shouldn't do DTC in areas where they have shops. they are basically shitting on their own feet and making dumbass timmy grow up without a local shop. shops shouldn't sell product from brands that do DTC either, but i can understand that shops are forced to sell bullshit brands to timmy to stay alive.

The margin is better, but it is definitely not a “free” profit. The benefit to brands for selling to wholesalers is that they supply the product and the wholesaler worries about selling it. When a brand takes on the task of selling the product directly, they have to set up and pay for whatever E-commerce platform they use plus web ads to drive sales. Someone on here may work in E-comm and have more insight on exactly what those costs look like. Again, the margins are good and make it ultimately worth it in the long run, but it does take money to establish your DTC business. 

My wife and I both work for brands that do all 3 - wholesale, retail, and E-commerce. Both brands make a ton of money in the wholesale side (mine makes about 75% in wholesale), but both are still pouring tons of resources into growing DTC.

Why? Control. You can’t always be subject to your wholesaler’s business decisions (closing doors, cutting buys, filing bankruptcy, etc).
Title: Re: Should brands stop selling direct to consumer?
Post by: TheLurper on May 05, 2020, 09:09:48 PM
No, the free market keeps prices low and competition high.  Regulation only fucks things up.

First, it seems many "skaters" fail to see the indirect benefit in supporting the local shop. (Obviously not all local shops are worth supporting, but it seems most cities have one legit shop.) Not that my local shop always gets it right, but they've done amazing things to make the scene better. Reducing a shop to simply a place where goods are purchased misses a big part of the picture. The buying and selling of goods of almost incidental to the shop's real impact on the local scene.

On top of being a place to buy goods, shops act as a space to hang out (make friends, discussion of ideas, etc.), it is a place of "education" for younger skaters (the local shop is a way better place to learn about skateboarding than Aaron Kyro's latest "Will Xenu's spaceship skate?" video), the shop is a promotional platform for local skaters (shop TM's often act as agents for local flow skaters), the shop is an easy resource for the local governments to reach out to for assistance/advice, and so on. The shop's value is only partial found in its ability to sell product.



Second, the stupidity in the quoted statement is best seen in the fact that it has no relation to the past 40 years. (Not to mention Adam Smith our free market hero was fighting against mercantilism, which every libertarian seems to forget as the catch phrases are more fun than the actual theory).

In the post-Reagan "de-regulation" era we've only seen wealth continue to concentrate. This is within individuals and within most sectors of the economy. Hell, from 1996 to 2012 we saw most areas of the economy become more concentrated not more competitive. 

Third, the quoted "logic" believes that the magic fairy's "invisible hand" will create and maintain competition forgets that money is a form of power that can allow a powerful individual or institution to manipulate and bastardize the market. If I am Microsoft or Home Depot or some other huge company am I really going to just watch the market change because " free choice"? No, I'm going to buy out my competition, I'm going to pay them not to produce, I'm going to hire market researchers to manipulate the public, and so on. I'm going to do everything I can to cling on to power.

A local shop is so much more than just a place to buy a board. Brands play a role as well, but it is kind of like the local gov vs the federal gov. It is sometimes easier to see the fed gov because it is so big and powerful, but the local gov is the one that has the biggest affect on our day to day lives. It is easy to see how Sorry impacted the skate scene as a whole, but difficult to see how important all the little things the local shop did to make and maintain our local scenes.
Title: Re: Should brands stop selling direct to consumer?
Post by: pdknox on May 06, 2020, 06:25:54 AM
smart brands do this in order to survive.

my local fired all the staff and replaced them with vending machines filled with product.

ha.
Title: Re: Should brands stop selling direct to consumer?
Post by: sfa on May 06, 2020, 07:37:45 AM
Expand Quote
Anyone who says “well my local shop is this” or “that dude who owns my local is a this or that” can shut the fuck up. There are a TON of fucking local shops all over the country. Ever try calling one or checking a website to a local shop that isnt your local? I literally buy stuff from shops around the country. So maybe we need to push to support skate shops and not just your “local” skate shop.
[close]

Best post on this topic, thank you for keeping skating good in your country.  I do the same

Was gonna post pretty much this, happy to see some people on here with brains that work.

There are a TON of amazing skate shops around the country run by really fucking rad people. You can mail order from them just as easily as mail ordering from the brand.

Stronger skate shops means stronger brands.
Title: Re: Should brands stop selling direct to consumer?
Post by: johnes on May 06, 2020, 07:55:49 AM
I don’t think people should be chastised or made
to feel guilty for choosing to not buy from an independently owned skateshop. There are far worse things in the world than not buying from your local and choosing to buy direct.

Expand Quote
Skate shops are of great benefit to skateboarding but if they all were gone, skateboarding would continue and people would find another place to hang out.
I support direct to consumer. I support skate shops.

But I think lots of people overstate the benefits of skate shops especially here in the future, 2019/2020 where everything is online now. Skate shops aren’t needed as much.
[close]
I almost feel like the skatepark has turned into the hangout spot for the new generation of kids ready. Ya people won’t learn as much about the history of skating or be able to get a sponsor like from the park but idk just kinda seems like the direction it’s headed
Good point, yeah the skatepark basically is the hangout now that most towns have one.
Title: Re: Should brands stop selling direct to consumer?
Post by: fulltechnicalskizzy on May 06, 2020, 07:57:09 AM
My local shop is right next to Auntie Anne’s Pretzels  :)
Title: Re: Should brands stop selling direct to consumer?
Post by: Putaslocas on May 06, 2020, 08:19:00 AM
How the fuck do people plan on supporting skate shops when they can barely pay their rent at this moment? People are legit going broke and were supposed to think about non essential shit? Lol ass backwards.
Title: Re: Should brands stop selling direct to consumer?
Post by: Mr. Stinky on May 06, 2020, 08:28:17 AM
How the fuck do people plan on supporting skate shops when they can barely pay their rent at this moment? People are legit going broke and were supposed to think about non essential shit? Lol ass backwards.

Lots of people might still want to skate while going broke.
Title: Re: Should brands stop selling direct to consumer?
Post by: arrbee on May 06, 2020, 08:28:26 AM
I like Quasi's model, they get all their product for most recent releases into shops first, shops have the first go at selling that gear, for what seems like a week or so before Quasi drops the stuff onto their own site.

Bronze56k seems to do the opposite of that , where they release a line of gear on their site, and then that next week it seems like the shops start to get their orders in .

This is why I fuck with Quasi. It's a nice balance.

How the fuck do people plan on supporting skate shops when they can barely pay their rent at this moment? People are legit going broke and were supposed to think about non essential shit? Lol ass backwards.

Most sound logic would tell me that if you can't pay your rent you shouldn't be buying skate shit. Now, yes people are going broke, no one in here is saying buy boards over paying rent. What we are saying is, if you are in a position to be buying skate shit, buy it from a skateshop versus the brands website.
Title: Re: Should brands stop selling direct to consumer?
Post by: gsosa on May 06, 2020, 10:02:50 AM
Expand Quote
How the fuck do people plan on supporting skate shops when they can barely pay their rent at this moment? People are legit going broke and were supposed to think about non essential shit? Lol ass backwards.
[close]

Lots of people might still want to skate while going broke.
If they are going broke I'm guessing copping the newest Formula 4s or Acid Ply Quasi deck is not at the top of their priorities, and they can probably skate with the shit they have now.

I feel (as it has been said before) that the best way  for shops is to do both. Keep the core shop where people can go hang out, support local shit, do premieres etc. and also sell online, that way you can reach customers who are farther away or completely on the other side of the country, or even in another country
Title: Re: Should brands stop selling direct to consumer?
Post by: sfa on May 06, 2020, 10:03:07 AM
How the fuck do people plan on supporting skate shops when they can barely pay their rent at this moment? People are legit going broke and were supposed to think about non essential shit? Lol ass backwards.

and we're back to people without brains....
Title: Re: Should brands stop selling direct to consumer?
Post by: Mr. Stinky on May 06, 2020, 10:25:18 AM
Expand Quote
Expand Quote
How the fuck do people plan on supporting skate shops when they can barely pay their rent at this moment? People are legit going broke and were supposed to think about non essential shit? Lol ass backwards.
[close]

Lots of people might still want to skate while going broke.
[close]
If they are going broke I'm guessing copping the newest Formula 4s or Acid Ply Quasi deck is not at the top of their priorities, and they can probably skate with the shit they have now.

Maybe, maybe not, but no one should honestly care either way since this thread isn't about peoples priorities during difficult times; it's about local shops vs DTC, and the truth is that even broke bastards should either support their local or somewhere else's.
Title: Re: Should brands stop selling direct to consumer?
Post by: SatanicPanic on May 06, 2020, 03:59:45 PM
No, the free market keeps prices low and competition high.  Regulation only fucks things up.
That’s not regulation it would be businesses deciding to act a certain way on their own
Title: Re: Should brands stop selling direct to consumer?
Post by: secondhandstoke on May 06, 2020, 04:45:41 PM
Expand Quote
No, the free market keeps prices low and competition high.  Regulation only fucks things up.
[close]
That’s not regulation it would be businesses deciding to act a certain way on their own

skate businesses should be regulated so they don't go out of business
Title: Re: Should brands stop selling direct to consumer?
Post by: Reed Richards on May 09, 2020, 01:34:09 PM
Here's another thing I thought of.  On their own website, some brands let you pick the size of your board no matter the graphic.  For example, you might see a deck in a shop with a graphic you like, but it's 8.25 and you prefer 8.  If you buy direct to consumer, you can get it in an 8.  Obviously not everyone does this, but it's a cool feature that usually happens only with DTC.
Title: Re: Should brands stop selling direct to consumer?
Post by: legion on May 09, 2020, 02:18:37 PM
what if your local shop was ran by two fat Nazis? Wouldn’t it be better to just buy directly from the brand and not give those Nazis any money? I think so.
The brand sells to two fat nazis. Double profit for them so the nazis get nothing?


Bored of your main account?

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Title: Re: Should brands stop selling direct to consumer?
Post by: Tear Up a Trick on May 09, 2020, 06:56:03 PM
I feel like this debate will be settled around the same time as the Israeli / Palestinian debate is settled on the Whatever forum. 
Title: Re: Should brands stop selling direct to consumer?
Post by: lordrandall on May 09, 2020, 10:33:01 PM
I like having options. I support local, Which for me is going to core shops out of town since I don't have that where I live. Sometimes I don't have the time to drive 45 minutes to a hour to go shop. Also I do love ordering decks from skate warehouse. That golden state overnight is awesome.
Title: Re: Should brands stop selling direct to consumer?
Post by: secondhandstoke on May 10, 2020, 07:31:30 AM
Skate companies should support skaters and not making a big profit by ripping off skaters. it prolly cost $3 to make a deck and the rest is profit for them.
Title: Re: Should brands stop selling direct to consumer?
Post by: Frank on May 10, 2020, 07:43:53 AM
it's good for small brands that don't have a distro, popular brands will be distributed either way and good skateshops curate their brand selection in regards to their local customer base. a small brand that is forced to sell only through shops might not even get off the ground unless it's backed by corporate money. direct to customer also usually means better margins for the brand since they can ship out of their warehouse.

i think every brand should sell their wares in whatever way they want and is good for them, and if i think their product and business model sucks i still can choose not to support them. but i try to buy everything at my shop or have it ordered if that's possible.

as someone else said, noble intentions, but it would hurt small brands and shops in the long, seeing as that could actually dry out the ground for new small brands to actually grow beyond locality through d2c. i can't buy proper shoes anywhere in europe afaik since no one carries them, but i can order them on their own site and get them shipped to me.

apart from all that, that is a pretty harsh rule, even if the thought behind it is beneficial. it's almost communism levels of economic control. you want to make it easier for the little guys, but these regulations benefit the big skate cos that have no trouble getting distributed. having worked in a shop for years, i remember i often really wanted to order a bunch of stuff from a sick small company, but sometimes budget or something comes in the way. i still was happy to talk about and refere to them to customers in the shop if i felt they would like them. a shop can't carry everything you might want it to carry simply due to space/money reasons, so i don't think it makes sense to clutter shops up with even more product that's forced onto them.
Title: Re: Should brands stop selling direct to consumer?
Post by: secondhandstoke on May 10, 2020, 06:54:27 PM
it's good for small brands that don't have a distro, popular brands will be distributed either way and good skateshops curate their brand selection in regards to their local customer base. a small brand that is forced to sell only through shops might not even get off the ground unless it's backed by corporate money. direct to customer also usually means better margins for the brand since they can ship out of their warehouse.

i think every brand should sell their wares in whatever way they want and is good for them, and if i think their product and business model sucks i still can choose not to support them. but i try to buy everything at my shop or have it ordered if that's possible.

as someone else said, noble intentions, but it would hurt small brands and shops in the long, seeing as that could actually dry out the ground for new small brands to actually grow beyond locality through d2c. i can't buy proper shoes anywhere in europe afaik since no one carries them, but i can order them on their own site and get them shipped to me.

apart from all that, that is a pretty harsh rule, even if the thought behind it is beneficial. it's almost communism levels of economic control. you want to make it easier for the little guys, but these regulations benefit the big skate cos that have no trouble getting distributed. having worked in a shop for years, i remember i often really wanted to order a bunch of stuff from a sick small company, but sometimes budget or something comes in the way. i still was happy to talk about and refere to them to customers in the shop if i felt they would like them. a shop can't carry everything you might want it to carry simply due to space/money reasons, so i don't think it makes sense to clutter shops up with even more product that's forced onto them.

corporate skateboarding sucks bro.  they shouldn't sell you a deck that cost $3 to make and sell it for $60,
Title: Re: Should brands stop selling direct to consumer?
Post by: too fakie on May 10, 2020, 07:47:25 PM
Expand Quote
it's good for small brands that don't have a distro, popular brands will be distributed either way and good skateshops curate their brand selection in regards to their local customer base. a small brand that is forced to sell only through shops might not even get off the ground unless it's backed by corporate money. direct to customer also usually means better margins for the brand since they can ship out of their warehouse.

i think every brand should sell their wares in whatever way they want and is good for them, and if i think their product and business model sucks i still can choose not to support them. but i try to buy everything at my shop or have it ordered if that's possible.

as someone else said, noble intentions, but it would hurt small brands and shops in the long, seeing as that could actually dry out the ground for new small brands to actually grow beyond locality through d2c. i can't buy proper shoes anywhere in europe afaik since no one carries them, but i can order them on their own site and get them shipped to me.

apart from all that, that is a pretty harsh rule, even if the thought behind it is beneficial. it's almost communism levels of economic control. you want to make it easier for the little guys, but these regulations benefit the big skate cos that have no trouble getting distributed. having worked in a shop for years, i remember i often really wanted to order a bunch of stuff from a sick small company, but sometimes budget or something comes in the way. i still was happy to talk about and refere to them to customers in the shop if i felt they would like them. a shop can't carry everything you might want it to carry simply due to space/money reasons, so i don't think it makes sense to clutter shops up with even more product that's forced onto them.
[close]

corporate skateboarding sucks bro.  they shouldn't sell you a deck that cost $3 to make and sell it for $60,

Do you realize that there is a significant markup on the majority of things you purchase on a daily basis?
Title: Re: Should brands stop selling direct to consumer?
Post by: primitive_rage on May 10, 2020, 08:46:02 PM
With all this shit going on in the world, should brands/distributors stop selling direct to the consumers and only sell to skate shops, forcing everyone to go support their local shop?

I support this.

Discuss.
yes and no. on one hand it would be great to support shops all the time, but on the other as someone mentioned not everyone has a local shop and shops cant carry everything that everyone wants.
Title: Re: Should brands stop selling direct to consumer?
Post by: pointandclick on May 10, 2020, 08:53:59 PM
Expand Quote
Big companies like Zumiez would buy bulk and price small shops out of the market.

I know your intentions are noble, but running a small business is always difficult and never that profitable.
[close]
I've always found this pretty funny how all these brands sold so heavily to Zumiez or other similar stores, but now that they are battling huge corporations everything is buy "core." Like I didn't see DC, Sole Tech, Fallen, Lakai etc at West 49 (Canada's biggest mall shop).
west49 has sold all of those brands in the past, had big smu's with most too. currently they dont because they are owned by the same company as bluenotes and most legit brands are pulling out.
Title: Re: Should brands stop selling direct to consumer?
Post by: GMB on May 10, 2020, 09:09:07 PM
Theres is no such thing as "free market". It never happened in any time period or location in the history of mankind. "Free market" is just a propaganda term people use to maintain the exploration of labor people. The very nature of capitalismo is monopoly, not "free competition". The capitalism always always tend to monopoly, its the nature of the limitless acumulation. Mankind never experienced such thing as the so called "free market".
Title: Re: Should brands stop selling direct to consumer?
Post by: hateboard on May 11, 2020, 01:28:55 AM
most skate shops are on borrowed time, surprised they lasted this long. Get ur plan b ready boysss.
Title: Re: Should brands stop selling direct to consumer?
Post by: artskool on May 11, 2020, 08:53:29 AM
most skate shops are on borrowed time, surprised they lasted this long. Get ur plan b ready boysss.

True of basically every retailer that runs on credit terms. Especially true of skate shops though. The entire distribution/wholesale/retail structure is crumbling across the entire country.
Title: Re: Should brands stop selling direct to consumer?
Post by: Vomit Lust on May 11, 2020, 09:44:58 AM
Expand Quote
it's good for small brands that don't have a distro, popular brands will be distributed either way and good skateshops curate their brand selection in regards to their local customer base. a small brand that is forced to sell only through shops might not even get off the ground unless it's backed by corporate money. direct to customer also usually means better margins for the brand since they can ship out of their warehouse.

i think every brand should sell their wares in whatever way they want and is good for them, and if i think their product and business model sucks i still can choose not to support them. but i try to buy everything at my shop or have it ordered if that's possible.

as someone else said, noble intentions, but it would hurt small brands and shops in the long, seeing as that could actually dry out the ground for new small brands to actually grow beyond locality through d2c. i can't buy proper shoes anywhere in europe afaik since no one carries them, but i can order them on their own site and get them shipped to me.

apart from all that, that is a pretty harsh rule, even if the thought behind it is beneficial. it's almost communism levels of economic control. you want to make it easier for the little guys, but these regulations benefit the big skate cos that have no trouble getting distributed. having worked in a shop for years, i remember i often really wanted to order a bunch of stuff from a sick small company, but sometimes budget or something comes in the way. i still was happy to talk about and refere to them to customers in the shop if i felt they would like them. a shop can't carry everything you might want it to carry simply due to space/money reasons, so i don't think it makes sense to clutter shops up with even more product that's forced onto them.
[close]

corporate skateboarding sucks bro.  they shouldn't sell you a deck that cost $3 to make and sell it for $60,

Weird take considering deck prices haven’t changed in at least the 35 years since I got my first real board.
Title: Re: Should brands stop selling direct to consumer?
Post by: BALARGUE on May 12, 2020, 11:16:51 AM
why not ignoring a guy who thinks a board cost 3$ to make ?
Title: Re: Should brands stop selling direct to consumer?
Post by: secondhandstoke on May 12, 2020, 12:15:35 PM
why not ignoring a guy who thinks a board cost 3$ to make ?

how much does it really cost than bro?
Title: Re: Should brands stop selling direct to consumer?
Post by: MusclesMarinara on May 12, 2020, 12:31:09 PM
Expand Quote
why not ignoring a guy who thinks a board cost 3$ to make ?
[close]

how much does it really cost than bro?

Give or take from $15 to $20 range for manufacturing a decent pro model board. Those costs go up if the manufacturer is also applying the heat transfers to the boards as well for the board company. The price is even higher when you consider if the skate company is hand screening a board by themselves or another outside source after the manufacturer ships them out to the brands. Honestly it's amazing deck prices have stayed at around $60 range for so long. I'd consider buying one for even more if it came down to it. But I also don't go through boards like I used to. So that factors into my take on it.
Title: Re: Should brands stop selling direct to consumer?
Post by: ok boomer on May 12, 2020, 12:48:57 PM
I buy local when it comes to trucks, bearings, wheels, the occasional shirt. BUT shoes and boards I usually buy online. They never have shoes I want in my size and I'm a picky bitch about boards too. So I don't mind. Back in the day, you had to settle for shirts in shitty colors or a wrong size just to have the shirt, always hated that.
Title: Re: Should brands stop selling direct to consumer?
Post by: ThePeoplesChamp on May 12, 2020, 04:55:00 PM
Theres no way any company would willingly do this. You buy a board for $16-$21. Why sell it to a shop for $35 when you can sell it online for $55? It would be nice if all companies cared about skate shops and fully supported, but they have to keep themselves open too.
Title: Re: Should brands stop selling direct to consumer?
Post by: secondhandstoke on May 12, 2020, 04:55:40 PM
I buy local when it comes to trucks, bearings, wheels, the occasional shirt. BUT shoes and boards I usually buy online. They never have shoes I want in my size and I'm a picky bitch about boards too. So I don't mind. Back in the day, you had to settle for shirts in shitty colors or a wrong size just to have the shirt, always hated that.

I dont buy local bcuz all the local shops are out to rip off the local skaters.  i don't care about the local shops
Title: Re: Should brands stop selling direct to consumer?
Post by: skatingisntspecialstupid on May 12, 2020, 06:23:09 PM
I think eventually only certain cities will have shops and the rest of america will order everything online, except for their shoes. Those will still come from the vans store. It's sad but not every region is gonna have that sense of culture.

Title: Re: Should brands stop selling direct to consumer?
Post by: Yesterdays-pop on May 16, 2020, 09:56:36 PM
My now closed favorite shop owner told me that he made more money off a shop deck sold for $35 than a pro deck for $60. So I bought shop decks from them. So there is no profit margin on decks.
I only buy sale shoes so there is no profit margin there.
Don’t see much of a profit on $3 hardware, bearings or wheels. I’d never buy a shop short because most shops have terrible names and even worse art direction.
So even if I spend $100 at the shop what are they gonna make $30, big whoop you just paid one hourly salary and got some hometown hero on the shop team a deck. Don’t feel like I’m supporting shit. I mostly go to local shops but honestly spend $30 on shoes twice a year, 1 set of wheels a year, trucks last over 2years and I maybe go through 3 decks a year. I like to wear my shit out. Over the years I have a lot of stuff I can fall back on also. I know my $350 I spend at the shop each year makes a difference but does it really?
Most shop are either selling lots of clothes and shoes at full price, 20grand in debt or laundering money.
Title: Re: Should brands stop selling direct to consumer?
Post by: Uncle Poseur on May 17, 2020, 06:07:07 AM
Expand Quote
most skate shops are on borrowed time, surprised they lasted this long. Get ur plan b ready boysss.
[close]

True of basically every retailer that runs on credit terms. Especially true of skate shops though. The entire distribution/wholesale/retail structure is crumbling across the entire country.

This is 100% true. I used to own a small record store. Eventually, I just couldn't complete with cheaper prices and overnight shipping. I see most small skate shops heading in the same direction.

I never blamed customers for not buying from me though. If anything, I blamed myself for not setting up a more robust online presence when I had the chance.
Title: Re: Should brands stop selling direct to consumer?
Post by: johnes on May 17, 2020, 06:29:36 AM
Opening your own skate shop is a really bad idea if your goal is to make money. How many shops are doing great? 20% maybe?
Should skateboarders really be expected to support people’s bad financial decisions? Or directly support the brand they like instead?