So I know everybody thinks Globe is lame, but they bought Dwindle a long time ago and the founders of Globe were actually skateboaders in some capacity.
I don't know about the owners of Highline Industry, but the sell a mix of skateboarding stuff like helmets and Sector 9 boards, but also have licenses with Hello Kitty and Troll dolls apparently.
I hate to say it but Dwindle has struggled with any sort of relevancy with modern skateboarding, so this may be a good deal on Globes end to dump the extra cost. Maybe they can afford to give Appleyard another shoe.