Awful name, awful slogan, decent graphics, I dig the one of the kids looking over the fence, I would like the other ones too except for that they exhibit my biggest board graphic pet peeve, which is that they put skateboards and people skateboarding on skateboard graphics. That shit is pretty tacky in my opinion. I would wear the skater being chased by the dog on a shirt though.
With that said, if he tries to market to normies and little kids on some Braille/Revive type shit I could see this being successful, I doubt he is trying to win cool points with core skaters though. I'm sure he's fully aware that he wasn't going to make money off of that demographic anyways.