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KD stuff is a bummer
Hyped on my Knicks, hard to explain but this is the first squad I really feel ”connected” to since the 2000-01 season.
Also I’m about 70%-80% sure all the Morant stuff is some weird guerrilla marketing from Nike and his agent. Nobody is suddenly that dumb, they’re clearly trying to create a marketable persona. Expect an amazing commercial for his new shoe either right before playoffs or during the summer.
not sure how flexing a gun on IG live, hitting a 17 year old, and rolling with an entourage of people aiming guns at opposing team buses could be an effective marketing tactic. honestly feel like they're worried they just hooked up with Kyrie 2.0 lol
I’m not saying Nike gave Morant a .22, but they are definitely interested in marketing him as a Gen-Z John Wall that hoops like a bigger D Rose. IMO it’s naive to believe that the advertising branch at Nike isn’t salivating at how Ja’s controversy will play into the release of his upcoming shoe and clothing line.
Five things raise my eyebrow about this shit:
- Instagram live has been around for what, a fucking decade? Somehow the first pro dumb enough to show off a gun is coincidentally the same guy that’s been trying to brand himself as a tough guy for the past year?
- Nike never condemns his actions, they just support his obviously phoned in apology.
- Also Nike gifted him that stupid gaudy chain the weekend prior with the intent for him to show it off on social media (because why else would a shoe company gift a millionaire a chain?)
- They gave him the pro shoe after two of the four gun incidents already happened…the two that were actually threats with actual guns! While the pro model was in the works they confidently moved up the release window after dropping Kyrie knowing these things were floating around.
- While he’s is currently suspended, he’s yet to be fined by anybody, or is in any legal trouble over any of this, no arrests, not even reports on any out of court settlements. He’s lost more money arguing with refs, what kinda shit is that?!
This is a rollout on some Attitude era WWE type shit!