I wonder if emericas playing the long game? I think companies are waitin out until the olympics to see if they can grow back or not.
That just blew my mind. Never occurred to me that some brands would be specifically diversifying their riders between street/vert to get seats in different categories specifically for the olympics. The day that skateboarding turns into something the size of soccer of basketball is the day I can finally tell my friends and family to go fuck themselves because I'm watching the playoffs.
He definitely deserves to get some Fuck You money from the big 4 (Vans, Nike, Adidas or Cons). I'm more into street but the fact he skates those boards and pulls off the shit he does blows my mind.
Edit: TLDR- My fucking mind is blown.