other skate shoes make vegan shoes and I am sure Cariuma helped with the pressure to make them so, thanks for that, also, I think certain categories work best within their spaces only, boutique and mainstream are separate for a reason, they work best that way. A more strategic roll out would have been more successful, and its never to late to adapt. If it skates well and people get to try them, it will grow. I would invest the money in making sure skaters get a pair at the parks to give them a try, its hard to build a new brand, the first one is free as the old saying says, maybe that will help.