Most skate brands just print their logo really big on a AAA tee, I'm not paying just to be a billboard. I have a few Polar hats and pants that I'll wear while skating a quasi board, the graphic is scratched off so noone can tell, even if they care. Can't wear polar jacket with the polar cap but it's fine with the pants because the pants logo isn't on display, you don't see it.
I wear a bit of Butter goods but they don't make shoes or boards so they're neutral, and make tees with dope music-based prints, and minimal branding. Everything else is carhartt, thrift shop stuff or music merch.
The only one i really consciously avoid is mismatched socks and shoes. No adidas socks with new balance etc.