https://noahny.com/pages/about
Seems like the kinda place a trust fund kid would shop at
noah has to be the most confusing company ever. if you look in their shop, it looks like preppy, trust fund kid clothes at trust fund kid prices. yet skaters are supposed to be somewhere in that target market? i know they cant actually be selling to us. $430 dollars is a lot of gear and beer money. its also their pricing on one of their sweaters. supposedly they use the "best materials" and "best practices" but who is really buying this shit?
their style direction is all over the place, from preppy to skate inspired to nautical to "christiancore." its like they have an identity crisis every season. ive literally seen only one person skating in their shit and it had to have been the cringiest hoodie ever with a unironic fucking bible verse on it retailing at $150. i know if i asked the kid about it, he would immediately talk to me like im out of the loop as if its supposedly a cool piece because of their supreme connection of some stupid shit. or maybe because its "rare" and printed on premium cotton. or maybe its cool because the sucker shelled out $150 for some regular ass hoodie with a graphic on it.
i had high hopes for this brand when it came out but its utter bullshit now. i wouldnt be caught dead paying for their clothes just to dress like an ivy league wannabe or an asian exchange student. sure its expensive and supposedly ethical in some way, but that doesnt make it good or worth the investment. they come off as tasteless and corny to me and wish they were not connected to skating at all. especially since skaters arent the people keeping them in business. id bet money that the people in their clips arent paying retail for their gear if they are paying at all. i understand the supreme connection and all, but it seems so forced