mark wahlberg and the entire municipal design team punching the air for not bringing this out first for shecks. looks like something I would see lululemon employees wearing with a pair of leggings or tight joggers. they've really hit a wall creatively, and honestly I just want someone to put vans out of their misery at this point.
nothing about this shoe makes any sense whatsoever.
firstly, if lifestyle consumers are going to buy a pair of vans, they're either going for one of the retro vulc's, the MTE line, or the ultrarange EXO. if they're in the market for this kind of shoe, $130 is absurdly expensive. people wanting this exact type of modern trainer style shoe are going to likely buy a cheap pair of adidas, new balance, hoka, on, asics, or nike.
secondly, the target market of skaters for these shoes has no real reason to pick these up versus any other shoe on the market. On the wall, why would someone pick this shoe over a tech shoe like the WairMax (failure in it's own right), 1010, 808, Nyjah 2/3?How does this shoe do anything different versus prior vans models like the Kyle Walker, Rowan 2, Wayvee, Zahba low/high, and the OG AVE? Why doesn't AVE himself not even wear his own shoes?
the average consumer and the target audience are really not going to buy a $130 pair of vans skate shoes, and skaters are not going to adopt something purely on the principle that AVE is behind it. there is absolutely no reason for this to exist.
Topic: new Vans models (Read 121852 times)